Marketing Ecommerce Platform Manager
LHH - Milwaukee, WI
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The Marketing Platform, Ecommerce Manager is responsible for the end-to-end management of global ecommerce platform, Optimizely Commerce Connect. In this role, you will drive ecommerce enhancement projects through the conception, execution and maintenance stages, collaborating with Marketing, Website & CMS, Finance, Software Engineering, Business Applications, Infrastructure, Customer Care and other partnership teams to deliver a holistic and frictionless experience for customers. Additionally, this position will establish and maintain best practices for ecommerce functionality, workflows, providing leadership, training, and technical support. ESSENTIAL RESPONSIBILITIES Oversee the day-to-day global operations of Optimizely Commerce Connect, ensuring smooth functionality and user experience. Develop and manage documentation for global ecommerce roadmap (enhancements, maintenance and content), governance, business rules and standards. Build and share global pipeline status reports for each release. Establish permission/access criteria and govern access. Lead and project manage ecommerce enhancements and roadmap initiatives by translating business objectives and design specifications into actionable user stories and backlog items, while communicating considerations, progress, budget and timelines to key stakeholders. Manage operations and timelines for development team and other business teams associated with the platform. Work with Quality Assurance (QA) team to define acceptance criteria and coordinate testing efforts to ensure project specifications are met. Work with internal teams and external partners to implement and manage integrations Assist with developing and executing ecommerce strategies to drive traffic, conversion rates, and revenue growth. Meet with internal stakeholders to understand their needs/requirements and educate on platform capabilities. Assist in integrating Optimizely Commerce Connect roadmap enhancements to fully utilize the tool for best customer experience. Work with the Product, Finance and Logistic teams to manage the event and product listings, descriptions, pricing, and inventory. Ensure accurate and up-to-date event and product information are displayed on the platform. Monitor best practices around user interface/user experience (UI/UX) for ecommerce. Work with the Design team and others to implement a UI/UX that enhances customer satisfaction and engagement. Develop and monitor key performance indicators (KPIs). Ensure a seamless, efficient customer experience on the platform. Prioritize customer feedback by identifying pain points and collaborating with customer-facing teams (Customer care, Sales, Training) for continuous improvement. Utilize data analytics to gain insights into customer behavior and buying behaviors. Identify trends and recommend actionable strategies based on data analysis. Make business decisions that are financially responsible, accountable, justifiable, and defensible in accordance with organization policies and procedures. Perform other position-related duties as assigned.DIRECTREPORTSNoneWORK ENVIRONMENT AND PHYSICAL DEMANDSThis position will be performed in an office setting in usual office working conditions and typically exposed to office noises and interruptions. While performing the duties of this position, the individual is regularly required to sit; use hands to grip, handle, and feel objects or controls; reach with hands and arms; and talk or hear. The individual is occasionally required to stand and walk. The individual may lift and/or move up to 10 pounds. Specific vision abilities required by this position include close vision, distance vision, depth perception, and ability to adjust focus. QUALIFICATIONS MINIMUM EDUCATION REQUIREMENTS Bachelor's degree in computer science, information technology, marketing, or business administration MINIMUM EXPERIENCE REQUIREMENTS Five years of more of experience working with ecommerce platforms Three years of more of experience working with sprint planning and boards (Azure, JIRA, etc.) Three years of more of experience working with Agile methods and practices Knowledge of ecommerce and how online businesses operates including sales channels, inventory management, and customer service Knowledge of ecommerce laws, regulations, and compliance requirements, such as data protection, consumer rights, and online payment security Knowledge of basic web development and design Knowledge of data analytics to track and interpret site traffic and sales metricsPREFERREDQUALIFICATIONS Experience working with Optimizely Commerce Connect Experience working with business to business (B2B) ecommerce REQUIRED CERTIFICATIONS AND/OR LICENSES NoneREQUIRED KNOWLEDGE, SKILLS, AND/OR ABILITIES Proficiency with Microsoft products including Outlook, Word, Excel, PowerPoint, and Teams Ability to manage multiple simultaneous projects including continuous evaluation and re-ordering of priorities as business needs dictate Ability to effectively present information and respond to questions from internal and external customers Ability to work independently with limited oversight Skilled at translating business vision into defined and prioritized user stories for team's backlog Excellent organizational and project management skills, with the ability to meet deadlines Outstanding leadership skills with the ability to delegate responsibilities and authority effectively and to encourage individuals to decide how they will accomplish their goals and resolve issues Well-developed interpersonal skills, negotiation, writing, speaking, and listening skills Strong business acumen and strategic thinking abilityDISCLAIMER The above statements are intended to describe the general nature and level of work being performed by persons assigned to this position. They are not intended to be an exhaustive list of all associated duties, responsibilities, skills, efforts, working conditions, or physical demands. The organization reserves the right to change, amend, add, delete, and otherwise assign any and all duties, responsibilities, and job titles as it deems necessary to meet the needs of the business. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential position functions. Pay Details: $90,000.00 to $120,000.00 per yearSearch managed by: Steven Docter Equal Opportunity Employer/Veterans/DisabledTo read our Candidate Privacy Information Statement, which explains how we will use your information, please navigate to Company will consider qualified applicants with arrest and conviction records in accordance with federal, state, and local laws and/or security clearance requirements, including, as applicable:The California Fair Chance ActLos Angeles City Fair Chance OrdinanceLos Angeles County Fair Chance Ordinance for EmployersSan Francisco Fair Chance Ordinance
Created: 2024-10-10