Marketing Reporting Specialist

Our client, an industry leader in their space, is looking to hire a Marketing Reporting Specialist for a long-term contract. This position will be fully remote and 6 months to start with strong potential for an extension or conversion. Key Responsibilities: Monitor, analyze, and report on the performance of email marketing campaigns. Develop and maintain dashboards that track key email metrics, including open rates, click-through rates, conversion rates, and ROI. Provide insights and recommendations to optimize email campaigns for improved performance. Utilize Marketo, Google Analytics, Looker Studio, and Power BI to gather and analyze data across various marketing channels. Create and maintain comprehensive marketing reports that inform stakeholders of campaign performance, customer behavior, and market trends. Present data in a clear and actionable manner to support decision-making processes. Work closely with the marketing team to understand reporting needs and ensure accurate and timely delivery of reports. Provide training and support to team members on how to interpret and utilize marketing data effectively. Ensure the accuracy and integrity of marketing data by conducting regular audits and validation checks. Manage data sources and ensure consistency in data collection across platforms. Identify and address any data discrepancies or issues in a timely manner. Stay updated on the latest trends and best practices in marketing analytics and email marketing. Proactively identify opportunities to enhance reporting processes and tools. Contribute to the development of new strategies to improve the effectiveness of marketing campaigns. Strong analytical skills with the ability to interpret complex data and provide actionable insights. Experience in email marketing analysis and optimization. Excellent communication and presentation skills. Detail-oriented with a strong commitment to data accuracy. Ability to work independently and as part of a team in a fast-paced environment. Familiarity with A/B testing and multivariate testing Strong analytical skills with ability to interpret complex data and provide actionable insights Skills: Bachelor's degree in Marketing, Business, Data Science, or a related field. 2+ years of experience in marketing analytics, reporting, or a similar role. Proficiency in Marketo, Google Analytics, Looker Studio, and Power BI. Experience with other marketing automation tools and CRM systems. Knowledge of SQL or other data querying languages. Apply today to be considered Beacon Hill is an Equal Opportunity Employer that values the strength diversity brings to the workplace. Individuals with Disabilities and Protected Veterans are encouraged to apply. If you would like to complete our voluntary self-identification form, please click here or copy and paste the following link into an open window in your browser: Completion of this form is voluntary and will not affect your opportunity for employment, or the terms or conditions of your employment. This form will be used for reporting purposes only and will be kept separate from all other records. Company Profile: Beacon Hill Technologies, a premier National Information Technology Staffing Group, provides world class technology talent across all industries utilizing a complete suite of staffing services. Beacon Hill Technologies' dedicated team of recruiting and staffing experts consistently delivers quality IT professionals to solve our customers' technical and business needs. Beacon Hill Technologies covers a brApply here:

Created: 2024-10-19