Enrollment Marketing and Content Coordinator
SUNY Geneseo - Geneseo, NY
Apply NowJob Description
Enrollment Marketing and Content Coordinator Bookmark this Posting Print Preview Apply for this Job Please see Special Instructions for more details. Applicants are required to upload a cover letter and a CV or resume. Applicants will also need to supply contact information (email address and phone number) for three professional references, one of which must be supervisory. NOTE: References will be contacted at the time of invitation to campus interviews. To be guaranteed consideration, applications must be completed by August 31, 2024. Vacancy Announcement Position Information Campus Title Enrollment Marketing and Content Coordinator Department Admissions Position Summary HIGHLIGHTS SUNY Geneseo is searching for an Enrollment Marketing and Content Coordinator. This person will report to the Executive Director of Admissions and Enrollment Management. This position will support first-year, transfer and graduate enrollment outreach and marketing efforts, to include content generation for special programs and initiatives, such as First-Generation, Red Hook, EOP , partnership/ combined degree programs, IB, STEM Push, etc. Enrollment funnel communication will include prospect, application review, yield and anti-melt. Content generation will be for all forms of communication, which includes email campaigns, web landing pages, print communications, digital marketing, social media, and other forms of outreach communication. Targeted audiences to include: Prospective students, student applicants, admitted students, and enrolled students. Parents and families of students within the funnel. Secondary school counselors, education advisors, common-based and college access advisors, IB Coordinators and other educators within K-12. Required Qualifications MINIMUM QUALIFICATIONS Applicants must hold a Bachelor's Degree by time of appointment and be highly motivated, creative, flexible, detail-focused, and adaptable to changing environments. Must demonstrate commitment and ability to work effectively with a diverse group of students, faculty, staff, and constituents supporting campus and department missions. Additional requirements include: Strong written and verbal communication skills Ability to work independently and as a member of a team Strong organizational skills and ability to manage multiple responsibilities Preferred Qualifications License/Certification Other Skills Required Supervision Received Supervision Exercised Posting Details Posting Details Posting Number S372 Number of Vacancies 1 Line # to be filled TBD Full or Part-time Part-Time Appointment Type Temporary Anticipated Appointment Start Date Job Posting Date 08/16/2024 Apply By 08/31/2024 Job Posting Closed Date Open Until Filled Yes Salary $23.60 per hour Special Instructions to Applicant Applicants are required to upload a cover letter and a CV or resume. Applicants will also need to supply contact information (email address and phone number) for three professional references, one of which must be supervisory. NOTE : References will be contacted at the time of invitation to campus interviews. To be guaranteed consideration, applications must be completed by August 31, 2024. About SUNY Geneseo Mission Statement We are a distinctive public liberal arts college that welcomes and inspires students to develop their knowledge and skills to build a better world. Our supportive, inclusive community is exceptional in cultivating creativity, engagement, and discovery. We find strength in diversity, joy in growth, and fulfillment in lifelong learning. Vision We will cultivate a distinctive, equity-centered, public honors college experience that propels learners to positively impact society. Values The Geneseo campus community is guided by our beliefs in and commitments to the following values: Learning: Embracing high expectations for intellectual inquiry, critical thinking, scholarly exploration, and personal growth. Creativity: Empowering a spirit of innovation that inspires intellectual curiosity, self-expression, and problem-solving. Belonging: Welcoming a diverse campus community that supports and celebrates different identities, promotes equity and inclusion, and respects the ideas and contributions of each individual. Civic Engagement: Encouraging active participation grounded in self-reflection, empathy, and an ethical commitment to the common good of our local and global communities. Sustainability: Building a culture of well-being that integrates and applies principles of environmental, social, and economic stewardship informed by an understanding of the past and our obligations to the future. Equal Employment Opportunity/Affirmative Action Employer SUNY Geneseo is committed to fostering a diverse community of outstanding students, faculty, staff, and administration. We recruit, hire, train, and promote persons in all positions and ensure that all other personnel actions are conducted without regard to race, religion, color, national origin, citizenship, sex, sexual orientation, gender identity and/or expression, age, veteran status, disability, genetic information, or any other protected characteristic. Applicants, students, employees, and other members of the College community (including vendors, visitors, and guests) are protected from illegal forms of harassment or retaliation based upon a protected characteristic. To request accommodation or assistance for job-related duties or the employment application process, please contact the Office of Diversity and Equity at (585) 245-5020 or email () . Find out more about our Community Commitment to Diversity, Equity, and Inclusion ( Background Investigation Statement All applicants are subject to drug and criminal background checks. See our full Background Investigation Statement at Clery Statement Applicants interested in positions may access the Annual Security Report( ASR ) for the College at The ASR contains information on campus security policies and certain campus crime statistics. Crime statistics are reported in accordance with the Jeanne Clery Disclosure of Campus Security Policy and Campus Crime Statistics Act. Applicants may request a hard copy of the ASR by contacting the SUNY Geneseo University Police Department at 585-245-5651. NY State Executive Order 161 Pursuant to Executive Order 161, no State entity, as defined by the Executive Order, is permitted to ask, or mandate, in any form, that an applicant for employment provide his or her current compensation, or any prior compensation history, until such time as the applicant is extended a conditional offer of employment with compensation. If such information has been requested from you before such time, please contact the Governor's Office of Employee Relations at (518) 474-6988 or via email at . Quick Link for Postings Job Duties/Responsibilities Job Duties/Responsibilities Percentage Of Time 65% Job Duty/ Responsibility Function 1: Content generation for the enrollment division Percentage Of Time 15% Job Duty/ Responsibility Function 2: Execution of marketing, application generation and application review, yield and anti-melt email campaigns within Slate Percentage Of Time 10% Job Duty/ Responsibility Function 3: Work directly with key leadership within Enrollment Management to support content generation. Key leadership includes, the Executive Director of Admissions and Enrollment Management, Executive Director of Financial Aid and Enrollment Management and the Director of Operations and Technology with Communications and Marketing Percentage Of Time 10% Job Duty/ Responsibility Function 4: Under the direction of the Executive Director of Admissions and Enrollment Management, oversee the workflow of the direct marketing and outreach strategy developed by EM leadership and is the direct conduit between EM and the Communications and Marketing department for all support provided by the Communications and Marketing department Supplemental Questions Required fields are indicated with an asterisk (). Do you have (or will have at time of appointment) a Bachelor's degree? Yes No Applicant Documents Required Documents Resume Cover Letter/Letter of Application Optional Documents Curriculum Vitae
Created: 2024-09-23