Social Media Specialist

Boscov's Social Media Specialist Boscov's is a chain of full-service department stores serving the total family needs of our customers. For over 100 years, Boscov's has been known for its great values and famous brands, offering a broad selection of quality merchandise in our stores and online. We are looking for a Social Media Specialist to join our growing digital marketing team. The ideal candidate will have a solid understanding of social media platforms, a keen eye for engaging content creation, and the ability to optimize our online presence for maximum reach and engagement. You should be adept at translating our brand's century-long commitment to quality and value into compelling social media narratives. If you're looking for a great opportunity to pursue a rewarding career in digital marketing with a company known for quality and big savings, apply today Responsibilities Work with the Social Media Manager & Digital Marketing Manager to strategize, implement and analyze social media campaigns on: Meta (Instagram & Facebook), Threads, TikTok, Pinterest, and Twitter. Help manage TikTok platform, both paid and organic, utilizing dedicated TikTok content and content created for Meta. Create static social posts, write engaging captions and product link through Like2Buy software Film and edit social content to be shared on all of our social platforms Monitor, listen and react to customers feedback on multiple social and review channels Partner with buying offices to determine the best content for ad strategy and budgets Promote local in-store events on both social and local page channels Coordinate Influencer marketing efforts for quarterly promotions Generate weekly, monthly, and quarterly reports for social media performance, with recommendations on optimizations based on the data. Qualifications BA/BS Degree in Marketing or a Business related field Previous B2C experience in social media marketing and content marketing In-depth knowledge of social media channels In-depth knowledge of trends and events happening on social media that we could use to promote Boscov's Analytical mind set- driven by data to make critical decisions for ad performance and strategy. Knowledge in other digital marketing channels including: SEM, display, SEO and affiliate marketing is a plus, but not necessary. Excellent Communication Skills Must be able to multitask Benefits At Boscov's, we value our employees, and that's why we provide a competitive compensation and benefits package. As a member of our team, you will be eligible to receive: Comprehensive benefits package, including medical/dental/vision STD/LTD Life Insurance 401k w/ company match Weekly Pay Paid vacations and personal days Liberal employee discount Equal Opportunity Employer Work Where People Love to Shop #INDMAIN

Created: 2024-10-19