Manager, Engagement Strategy
MSCCN - Philadelphia, PA
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Company Description Digitas Health is the Agency of Now: the first global connected-health agency, purpose-built for marketing today. Digitas Health specializes in helping health brands navigate a complex and shifting media environment to create deeper, more relevant connections with their consumer and professional customers. With offices in Philadelphia, New York, San Francisco, and London, it is a member of the world's largest healthcare communications network, Publicis Health. As a member of this elite network, Digitas Health is also a member of the Paris-based Publicis Groupe S.A. (Euronext Paris: FR0000130577), the world's third-largest communications group, second-largest media counsel and buying group, and a leader in digital communications. Web: Facebook: Twitter: Job Description Strategy at Digitas Health is a versatile team of Creative, Social, Digital Experience Strategy experts, unified by a shared ambition to design experiences that move people. To further accelerate this ambition, we are looking for an outstanding Manager, Engagement Strategy - you will advocate for a modern approach to connected experiences for brands; understand consumer behavior, the context in which those behaviors happen and how to design moments of engagement that influence patient journey. Sound like you? Read on. What you'll do: Manager, Engagement Strategy, your curiosity around data, media and marketing essential to helping clients build sticky experiences across their channel eco-system. Daily, you will concentrate on guiding strategy across important accounts while delivering industry-leading service, which includes: Partnering digital strategy leads and analytics team to uncover patient behaviors and insights that inspire bold ideas to promote overall engagement. Learn and apply deep channel knowledge across multiple channels to help create custom experiences for patients to make informed health decisions. Collab with media, social and data teams to develop insights Build long-lasting client relationships; provide guidance on their competitive threats and evolving consumer behaviors to guide their teams toward the next generation of holistic brand experience Qualifications We are looking for a depth of expertise (3-5 years; min Bachelor's degree, Masters preferred), including experience with impactful work experience and professional ingenuity - which means you are: Successful track record within the Pharma marketing space A translator with research dexterity, including several years of experience with media-centric tools such as Comscore, MRI, Google Analytics, to uncover the data and insights that inspires strategy A creative storyteller who is endlessly curious and questioning with an ability to shift perspective and illuminate powerful insights Collaboration with all levels of the agency and its partners that will improve growth A true collaborator that has worked on large-scale projects across multiple digital properties - the true dot connector Experience in team oversight looking to further develop their management skillset. Additional Information Our Publicis Groupe motto 'Viva La Différence' means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off. If you require accommodation or assistance with the application or onboarding process specifically, please contact . All your information will be kept confidential according to EEO guidelines. Web: Facebook: Twitter: 24-11199 #LI-Hybrid
Created: 2024-09-12