Product Marketer

PRODUCT MARKETERAt BNY, our culture empowers you to grow and succeed. As a leading global financial services company at the center of the worldu2019s financial system we touch nearly 20% of the worldu2019s investible assets. Every day around the globe, our 50,000+ employees bring the power of their perspective to the table to create solutions with our clients that benefit businesses, communities and people everywhere. We continue to be a leader in the industry, awarded as a top home for innovators and for creating an inclusive workplace. Through our unique ideas and talents, together we help make money work for the world. This is what #LifeAtBNY is all about.Weu2019re seeking a future team member for the role of Product Marketer to join our MARKETING ORGANIZATION. This role is located in either NEW YORK OR BOSTON and is a HYBRID this role, youu2019ll make an impact in the following ways: Drive commercial success of your assigned product line(s) by creating and executing marketing strategies aligned with business priorities. Collaborate with product and commercial teams to understand the roadmap, develop positioning, and create go-to-market strategies. Plug into broader marketing initiatives across the enterprise and collaborate with other stakeholders across marketing to facilitate the creation, coordination, and communication of multi-channel marketing campaigns.Your responsibilities will be to: Drive marketing strategies that support key business priorities, with a focus on setting clear goals and quantifying outcomes Build knowledge about the products, the clients they serve and the competitive environment Develop messaging and value proposition Enable client-facing teams to communicate value proposition and initiatives Identify product synergies across the broader enterprise Create and maintain standard marketing content Develop thought leadership content Collaborate with partners in digital marketing, creative, events and other specialist marketing functions to execute deliverablesTo be successful in this role, weu2019re seeking the following: 7+ years' product marketing experience in financial services; Capital markets, asset management or fintech environments, a plus Strong execution orientation, comfort managing multiple initiatives at once and breaks through ambiguity Thrives in a fast-paced environment High degree of intellectual curiosity An excellent partner who leads through strong collaboration Stellar communication skills, both written and verbal#LI-HybridAt BNY, our culture speaks for itself. Hereu2019s a few of our awards: Americau2019s Most Innovative Companies, Fortune, 2024 Worldu2019s Most Admired Companies, Fortune 2024 Human Rights Campaign Foundation, Corporate Equality Index, 100% score, 2023-2024 Best Places to Work for Disability Inclusion, Disability: IN u2013 100% score, 2023-2024 u201cMost Just Companiesu201d, Just Capital and CNBC, 2024 Dow Jones Sustainability Indices, Top performing company for Sustainability, 2024 Bloombergu2019s Gender Equality Index (GEI), 2023Our Benefits and Rewards: BNY offers highly competitive compensation, benefits, and wellbeing programs rooted in a strong culture of excellence and our pay-for-performance philosophy. We provide access to flexible global resources and tools for your lifeu2019s journey. Focus on your health, foster your personal resilience, and reach your financial goals as a valued member of our team, along with generous paid leaves, including paid volunteer time, that can support you and your family through moments that matter. BNY is an Equal Employment Opportunity/Affirmative Action Employer - Underrepresented racial and ethnic groups/Females/Individuals with Disabilities/Protected Veterans.BNY assesses market data to ensure a competitive compensation package for our employees. The base salary for this position is expected to be between $97,000 and $179,000 per year at the commencement of employment. However, base salary if hired will be determined on an individualized basis, including as to experience and market location, and is only part of the BNY total compensation package, which, depending on the position, may also include commission earnings, discretionary bonuses, short and long-term incentive packages, and Company-sponsored benefit programs.This position is at-will and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation) at any time, including for reasons related to individual performance, change in geographic location, Company or individual department/team performance, and market factors.BNY Mellon is an Equal Employment Opportunity/Affirmative Action Employer. Minorities/Females/Individuals With Disabilities/Protected Veterans.Our ambition is to build the best global team u2013 one that is representative and inclusive of the diverse talent, clients and communities we work with and serve u2013 and to empower our team to do their best work. We support wellbeing and a balanced life, and offer a range of family-friendly, inclusive employment policies and employee forums.', 'id_locale': '57806-en

Created: 2024-11-02