Project Manager, Field Communications
Gap Inc. - New York City, NY
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About Gap Gap has always been about optimistic American style. Starting with our very first store on Ocean Avenue in San Francisco, opened almost 50 years ago by Doris and Don Fisher. The thread that's run through those five decades is the phenomenal people that make up our brand - our employees and our customers. People who are rooted in the legacy that makes Gap what it is, but who are also focused on the future. People who want to leave the world better than they found it. We've built our brand on staying true to our roots while always being out in front of what's next. If you want to be part of an iconic American brand, and help lead the way for where we're headed, we'd love to have you join us. About the RoleThe Project Manager of Field Communications supports the Store Operations team to deliver effective communication tools and resources to drive increased field execution and engagement. This role focuses on projects and initiatives; working closely with various teams and functions to develop communication strategies, influence and execute communication plans, drive compelling messaging to bridge a connection between field and HQ populations. Additionally, this role is responsible for creating and executing product knowledge programs, tools and resources so that store teams across all Gap North America stores are educated on brand heritage, the merchandise assortment, styling tips, and features & benefits to drive overall topline sales.Reporting directly to the Manager of Field Communications, this position will interact with cross brand, cross functional and cross channel business partners, and works with their Manager to influence key business partners across all functions and channels and represents the voice of the field in all interactions.What Youll DoDevelop and deliver impactful communications to support large-scale projects and initiatives while balancing the brand's strategies, visions and valuesWorks with Store Operations and other business partners to ensure teams are delivering quality, clarity, timeliness, accuracy and relevance of all communications to drive improvements in store executionInfluence all phases of communication, including writing, creating, editing and publishing messagesManages Store Communications Technology (Zipline) and is accountable for keeping all information updated through follow up with the subject matter experts that are responsible for the contentSafeguards the volume of information is digestible, and the delivery vehicles produce the best result for the intended audiencePartner with their supervisor to analyze opportunities, drive results and measure the success of initiatives in the store environmentLead the creation and execution of all product education tools through effective communication, pre-season planning, project plans and timely release of compelling information that inspires associate teamsFacilitate product training sessions as needed for major product launches and big ideas - virtual and/or in-personSupport other retail operations projects or brand specific strategic initiatives as neededWho You AreProven record of accomplishment and experience in communications with a focus on internal and store facing communications, Fashion Retail preferredDemonstrated understanding of fashion & trend; and the ability to apply this understanding to their everyday workPassion, In-depth knowledge, understanding and experience with Video Editing and Graphic Design preferredComfort with ambiguity and a dynamic business landscapeDemonstrated ability to manage multiple tasks and projects, to prioritize, and adapt to a changing environmentStrong relationship building skills and experience working closely with senior executives and cross functional partners to influence strategic agendas and operationalize key strategic initiativesStrong critical thinking and business curiosity, including strong analytical and creative problem-solving skills, strong ability to work with complex and detailed data to drive insights and decisionsBenefits at Gap Merchandise discount for our brands: 50% off regular-priced merchandise at Old Navy, Gap, Banana Republic and Athleta, and 30% off at Outlet for all employees. One of the most competitive Paid Time Off plans in the industry. Employees can take up to five 'on the clock' hours each month to volunteer at a charity of their choice. Extensive 401(k) plan with company matching for contributions up to four percent of an employee's base pay. Employee stock purchase plan. Medical, dental, vision and life insurance. See more of the benefits we offer.
Created: 2024-06-15