Social Media & Community Manager - San Francisco Bay ...
Tbwa Chiat/Day Inc - San Francisco, CA
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Social Media & Community Manager - San Francisco Bay Area Fictiv Exists to Enable Hardware Innovators to Build Better Products, Faster Fictiv, coined the "AWS of manufacturing," is a leading technology company transforming the $350 billion manufacturing industry. Our cutting-edge cloud platform uses AI and machine learning algorithms to help companies build hardware at the speed of software. Come join our growing team! Impact In This Role Fictiv is on a mission to revolutionize manufacturing through our digital platform and guided expertise, and our online presence plays a critical role in that transformation. We've built a strong social media following by sharing engaging, highly consumable content, but now we need a dedicated expert to foster conversations, build relationships, and turn our followers into engaged advocates. As our Social Media & Community Manager, you'll be the voice of Fictiv across LinkedIn, X, YouTube, Instagram, Facebook, and TikTok"”crafting and executing social strategies that attract, engage, and nurture mechanical engineers, product designers, and supply chain professionals. You'll be responsible for social content creation, real-time engagement, and community interaction, ensuring that every relevant comment, mention, and inquiry gets a thoughtful, brand-aligned response. Ultimately, your efforts will build trust with our audience and guide in-market prospects into our broader marketing and sales funnel. This role is perfect for a mechanical engineer or manufacturing professional with a knack for social media"”or a social media pro with deep experience in engineering, manufacturing, or supply chain. If you love connecting with technical communities and driving digital engagement, we want to hear from you! What You'll Be Doing Develop and implement engaging social media campaigns aligned with marketing and business objectives Plan, write, and publish content across LinkedIn, X, YouTube, Instagram, Facebook, and TikTok Collaborate with brand, product marketing, creative teams, and technical SMEs to develop compelling social content Stay on top of industry trends, audience preferences, and competitor activity to optimize content strategy Community Engagement & Growth Monitor and actively engage with comments, mentions, and direct messages to foster conversation Build relationships with our audience, answering technical and manufacturing-related questions with accuracy and authenticity Proactively initiate discussions, respond to feedback, and create a positive, brand-aligned social experience Partner with internal experts to ensure technical responses are informative and timely Performance Analysis & Optimization Track engagement, audience growth, and other key performance indicators (KPIs) Use Sprout Social and analytics tools to measure campaign effectiveness and inform future content Report insights and recommendations to marketing leadership Cross-Team Collaboration & Brand Representation Work closely with regional marketing teams to ensure localized content resonates Provide feedback to the product and customer teams based on social conversations Identify and collaborate with influencers, partners, and industry thought leaders Quality All employees are expected to maintain and contribute to the QMS Experience: Preferred/Minimum Qualifications Bachelor's degree in Mechanical Engineering, Manufacturing, Marketing, Communications, or a related field Minimum: 3+ years managing social media and/or online communities Deep understanding of mechanical engineering, manufacturing, product design, or supply chain Social media savvy with experience engaging technical audiences Preferred: Experience engaging engineering, manufacturing, or technical audiences Proficiency with Sprout Social, Google Business Apps, Slack, and Asana Familiarity with content creation tools (e.g., Canva, Adobe Suite) is a plus Basic understanding of video editing or graphic design is a bonus Excellent communication skills"”capable of writing sharp, engaging, and brand-aligned social copy A creative thinker who can develop compelling content and optimize engagement strategies Highly responsive, organized, and able to manage multiple platforms and conversations simultaneously Data-driven mindset, using analytics to refine strategies and improve performance Physical Demands The physical demands described here are representative of those that an employee must meet to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these functions. While performing the duties of this job, the employee routinely is required to sit; walk; talk, and hear; use hands to keyboard, fingers, handle, and feel; stoop, kneel, crouch, twist, crawl, reach, and stretch Salary Range: $80,000 to $115,000 per year, depending upon experience Perks and Benefits Competitive medical, dental, and vision insurance 401K plan Monthly Virtual Work stipend for things like food, internet, travel, pet care, health and wellness Annual Education stipend Parental leave programs Onboarding setup, including: standing desk, laptop, monitor, and chair, and a stipend for additional items such as headphones, blue light glasses, or any other ergonomic supplies you may want or need And much, much more! Apply for this job Interested in learning more? We look forward to hearing from you soon. #J-18808-Ljbffr
Created: 2025-03-09