Account Executive
Fahlgren Mortine - Columbus, OH
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The Account Executive plays a key role in supporting the execution of paid media and marketing programs across a variety of industry segments. This individual will be responsible for media asset trafficking, campaign coordination, performance monitoring and client communication. With a strong attention to detail and a proactive mindset, the Account Executive will help ensure seamless execution of paid media and marketing strategies that drive measurable results. ESSENTIAL DUTIES & RESPONSIBILITIES * Support the day-to-day management of paid media and marketing programs, ensuring campaigns are executed accurately and efficiently. * Traffic media assets across various platforms, working closely with internal teams and external partners to meet deadlines. * Monitor campaign performance including report generation and insight development. * Maintain a thorough understanding of media platforms, including paid social, display, programmatic and search. * Collaborate with media planners and strategists to ensure proper tracking, implementation, and execution of media buys. * Assist in budget tracking and media reconciliation, ensuring accurate billing and pacing. * Communicate professionally with clients, including timely updates on media campaign performance. * Stay informed on industry trends, platform updates, and best practices to enhance paid media strategies. * Support new business efforts by compiling competitive research and assisting with paid media recommendations. REQUIRED EXPERIENCE, SKILLS & CHARACTERISTICS * 1-3 years of experience in media planning, paid media execution, or digital advertising, preferably in an agency setting. * Familiarity with paid media platforms such as Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, and programmatic platforms. * Strong organizational skills and attention to detail, with the ability to manage multiple campaigns and deadlines. * Excellent communication skills, with the ability to explain media performance and strategy to clients and internal teams. * Proficiency in data analysis and reporting, with experience using analytics tools to track campaign success. * Collaborative mindset with a willingness to learn and contribute to a fast-paced, team-oriented environment. * BA/BS in marketing, advertising, communications, or a related field. * 10% travel may be required. To apply, please submit your cover letter and resume for this position. Fahlgren Mortine is an Equal Opportunity Employer.
Created: 2025-03-03