Director, Performance
Tbwa Chiat/Day Inc - New York City, NY
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Join ShopMy - Powering the Future of Digital Marketing ShopMy is revolutionizing digital marketing by seamlessly connecting brands with top talent. From discovering rising creators and executing gifting campaigns to sharing commissionable codes and streamlining communication, we empower the world's leading brands to build dynamic, high-impact creator programs. Today's most influential creators use ShopMy to earn tens of millions in commissions from creating monetizable links, collaborate directly with brands and build digital storefronts with millions of products. We've just closed an incredible $77m Series B funding round led by Bessemer, fueling our mission to redefine the creator economy. If you're passionate about delivering exceptional product solutions and shaping the future of digital marketing, we want to hear from you! About the role... We are seeking a results-driven Director, Performance to scale and optimize our paid Opportunities product, ensuring success for every brand we work with. This cross-functional role will partner with brand success, creator strategy, and internal teams to maximize the impact of influencer collaborations as a growth channel. Roles and responsibilities... Scale and Optimize Opportunities : Ensure that every campaign drives measurable success for brands by refining processes and delivering exceptional results. Adoption and Retention : Build strategies to enhance brand participation in Opportunities and ensure long-term growth. Cross-Functional Leadership : Collaborate with Brand Success and team across ShopMy to create a streamlined pipeline for Opportunities. Creator and Brand Pairing : Use data-driven insights to identify creators who align with brand goals and performance metrics. Internal Training and Education : Help spearhead internal education on the Opportunities product and best practices. Brand Engagement : Lead regular check-ins with brands to provide updates, gather feedback, and ensure continuous improvement in performance delivery. Drive Creator Growth : Expand the number of creators involved in Opportunities to ensure brands have a robust pipeline of creators to collaborate with. Minimum Qualifications: 5-8 years experience in growth marketing, ideally in a performance-focused role within a D2C company or similar environment. Familiarity with leveraging paid marketing channels for business growth and a strong understanding of performance metrics. General performance focused work in environments like finance (private equity, venture capital, banking); venture-backed, high-growth startups; SaaS; or others are also welcome. Ability to use data and KPIs to assess and optimize the success of campaigns. Proven ability to train, mentor, and lead teams internally while collaborating across departments. Experience working on or leading growth marketing initiatives in various channels, including paid influencer and affiliate marketing. In compliance with New York Pay Transparency Law, the salary range for this position is as shown. We note that salary information is a general guideline only; actual compensation may vary from posting based on the offer for this role, including the scope and responsibilities of the position, relevant work experience, key skills, education, training and business considerations. New York Pay Range: $130,000 - $170,000 USD ShopMy offers a bundle of benefits on top of being a great place to work. Our teammates are provided benefits such as: Equity in ShopMy Flexible PTO 14 weeks of parental leave Reimbursements up to $200/month to spend on teammate outings 401k program (3% automated contribution from ShopMy!) ClassPass Membership Company retreats Opportunity to monetize your influence - all employees build out a ShopMy page! Birthday PTO Apply for this job #J-18808-Ljbffr
Created: 2025-02-01