Manager, Content
OMD USA - New York City, NY
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We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunitiesWe pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.What You Can ExpectOur success is underwritten by our core principles:Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses. All of which is underpinned by a commitment to total transparency.Position OverviewThe Supervisor of Content will support the Associate Director, Content team, and broader OMD Army team by identifying and executing content strategies that enhance the U.S. Army’s connection with Gen Z audiences. This role will leverage media investment to create custom, impactful content experiences that reinforce the Army's message across linear, digital, social, and emerging platforms.The ideal candidate will be highly organized, detail-oriented, and proactive, with excellent communication and project management skills. A strong understanding of digital media and brand storytelling is essential. This role will be integral to executing content strategies and will work closely with both clients and agency partners to ensure flawless campaign delivery.Strategic & Functional LeadSupport Content Strategy Implementation: Work with the Associate Director to drive TCC’s annual planning and content strategy process for the Army account, ensuring alignment with broader agency teams and client objectives.Identify Emerging Opportunities: Use proprietary tools to identify key cultural insights and emerging platforms to inform content and media activations that resonate with a younger audience.Develop Communication Materials: Create and present written materials, including brand briefs, client recommendations, and POV documents, to support strategic direction and enhance client engagement.Evaluate Content Ideas: Consistently apply proprietary evaluation tools to assess and refine content ideas based on Army objectives and Gen Z audience insights.ExecutionPrimary Client Contact: Serve as the day-to-day point of contact for clients, media partners, and agency teams, overseeing execution of multi-platform programs and ensuring alignment with campaign objectives.Content Activation and Distribution: Assist in the activation of distribution plans across digital, social, and emerging media platforms, working to optimize content reach and effectiveness.Manage Project Timelines: Track and coordinate project timelines across internal and external teams, ensuring that deadlines are met and deliverables are fulfilled.Oversee Contracts and Legal Requirements: Collaborate with legal and project teams to ensure contract terms and project details are accurately documented and followed throughout each activation.Measure and Optimize Programs: Work with the Marketing Sciences team to establish KPIs, track program effectiveness, and identify areas for optimization based on performance metrics.Team ManagementReports to: Associate Director, ContentThought LeadershipIndustry Expertise: Stay updated on emerging media platforms, content trends, and digital marketing innovations relevant to Gen Z engagement.Support for New Business and Internal Initiatives: Contribute to TCC’s new business pitches and assist with marketing collateral as needed, providing insights and ideas that drive team growth.RequirementsExperience: Minimum 3 years in entertainment/content marketing, integrated partnerships, or strategic partnership development, ideally with experience in digital/social media.Cultural Awareness: Familiarity with pop culture, gaming, and sports, with the ability to align these interests to Gen Z content strategies.Project Management Skills: Proven ability to handle multiple projects with complex workstreams, deadlines, and a variety of stakeholders. Ability to work in a fast-aced environment.Client Service Skills: A track record of exceptional client service and relationship management, capable of delivering on tight deadlines with consistent professionalism.Analytical and Strategic Thinking: Ability to connect business goals with actionable, measurable programs, ensuring alignment with client KPIs.Communication Skills: Excellent verbal and written communication skills, with the ability to create and present impactful materials to clients and internal teams.Bachelor’s Degree: In communications, media, or a related field is preferred.This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, benefits include: health insurance, vision insurance, dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation days, sick days, personal days, paid parental leave, paid medical leave, and STD/LTD insurance benefits.Compensation Range$85,000—$90,000 USDThis role is hybrid, requiring three (3) days per week in the office. The remaining two (2) days may be worked remotely. Specific in-office days will be discussed during the interview process, with flexibility to align with team needs. Please note that the number or required in-office days may be adjusted over time, potentially increasing the number of required in-office days based on business needs.OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.Review Our Recruitment Privacy Notice
Created: 2025-01-14