On-Campus Marketing Lead
Mealco - New York City, NY
Apply NowJob Description
About Mealco: Mealco is the exclusive delivery-only partner of Hot Ones, revolutionizing the restaurant industry through innovative virtual franchising. We leverage our extensive network of restaurant partners to maximize their kitchen capacity, enabling them to fulfil delivery-only orders for our franchised brands. By partnering with established restaurants, we create new revenue streams while bringing iconic Hot Ones Chicken Wings directly to consumers.About the Job: We're looking for a dynamic and outgoing On-Campus Marketing Lead to help grow our brand presence across college campuses nationwide. This role is perfect for a recent graduate (1-2 years out of school) who is passionate about marketing, comfortable engaging with large groups, and eager to represent a brand synonymous with bold flavors and high-energy experiences. The ideal candidate will have experience in Greek life or collegiate athletics, excellent public speaking skills, and a love for Hot Ones, the show that started it all.Key Responsibilities:Campus Events: Travel to universities to plan and execute on-campus marketing events that engage students and showcase the Hot Ones Wings & Sandwiches brand.Brand Ambassadorship: Recruit and manage a team of student brand ambassadors on each campus to promote the brand and create buzz.Promotional Outreach: Distribute flyers, promotional materials, and samples to increase awareness and drive traffic to local delivery channels.Relationship Building: Cultivate relationships with campus organizations, including Greek life, sports teams, and other influential student groups.Social Media Amplification: Encourage student ambassadors to share branded content on social platforms to enhance visibility.Event Feedback: Provide reports on event success, including attendance, engagement, and opportunities for improvement.Who You Will Work With:Will collaborate with our go-to-market manager and Director of OperationsQualifications:1-2 years post-college experience in marketing, event coordination, or a related field.Background in Greek life or collegiate athletics preferred.Excellent public speaking and interpersonal skills.A love for the Hot Ones brand and a deep appreciation for bold flavors and unique experiences.Strong organizational and time-management skills, with the ability to juggle multiple events and deadlines.Willingness to travel extensively and work flexible hours, including evenings and weekends.Energetic, self-motivated, and comfortable working independently.Why Join:Opportunity to work with iconic brands like Hot OnesShape the growth strategy of an innovative food tech companyCompetitive salary and comprehensive benefits packageProfessional development opportunities in a rapidly growing industryCollaborative and fast-paced work environmentHealth, dental, and vision insurancePaid time off and holidays
Created: 2025-01-14