Senior Customer Marketing Manager
Cheq - New York City, NY
Apply NowJob Description
Description CHEQ is the leader in Go-to-Market Security, trusted by over 15,000 customers worldwide to protect their metrics, marketing efforts, and customer data from those with potentially malicious intent online. Powered by award-winning cybersecurity technology, CHEQ offers the broadest suite of solutions for securing the entire GTM org from threats to business continuity, brand reputation, and marketing effectiveness. CHEQ is a global company with offices in Tel-Aviv, New York, London and Tokyo. We are looking for a customer marketer with considerable hands-on experience establishing and managing a robust enterprise customer reference, stories/case studies, advocacy, and cross-sell/expansion program. You'll work across more than 700 global enterprise client accounts to build and scale a world-class customer marketing program that brings the voice of the customer front and center at CHEQ, drives customer engagement, and contributes to business growth. We are looking for a strong collaborator who can balance creativity, process, and strategy. What You'll Do: * Serve as the liaison between Customer Success and Marketing teams * Build our customer reference program, from strategy to processes to systems, in partnership with Customer Success, Marketing, Sales, and executive leadership. * Own digital programs with a focus on 1:Few ABM and account expansion and in-person programs such as customer advisory boards. * Drive customer marketing content, including case studies, speaking engagements, reference programs, press opportunities, and co-marketing opportunities with Director+ contacts from more than 700 existing enterprise client accounts. * Measure and report on the success of customer campaign performance, including tracking of customer referenceability status and marketing-influenced pipeline. Requirements * Ability to work in a hybrid environment that requires in-office teamwork at least two days a week (NYC) * 7+ years of hands-on customer marketing experience * Experience in the software, cybersecurity, or B2B technology industries * Proven success in developing and executing customer advocacy programs (we will ask for sample work later in the process!) * Strong analytical background with an exceptional ability to draw key insights from both quantitative and qualitative data. * Strong relationship-building skills and ability to gather feedback effectively * Demonstrated ability to lead customer-centric campaigns * Excellent problem-solving and communication skills * Understanding of demand generation, growth marketing, and account-based marketing strategies The base pay range for this position is $135,000 - $150,000 per year. This position is currently eligible for a performance bonus component based on the attainment of performance goals in accordance with all applicable terms and conditions. The determination of what a specific employee in this job classification is paid depends on a number of factors, including, but not limited to, prior employment history/job-related knowledge, qualifications and skills, length of service, and geographic location.
Created: 2024-06-22