Search Engine Marketing Intern
VGM Group - Waterloo, IA
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We live in a digital world. What better way to stay competitive than partnering with a team of creatives, account executives, and Google-certified web marketing specialists willing to go the extra mile to incorporate the latest trends. That is what you can be a part of as an Intern with VGM Forbin. Position Summary VGM Forbin is a dynamic and innovative digital marketing agency committed to helping businesses grow their online presence. We specialize in Search Engine Marketing (SEM) and are seeking a motivated SEM Intern to join our marketing team. This internship offers hands-on experience in various aspects of SEM, Google Analytics and creating GA4 conversions. It's an excellent opportunity for a student or recent graduate to gain experience in the growing world of digital advertising. This position will be contributing to the success of our campaigns and our clients' satisfaction while fostering continual improvement within the team. Reporting Accountability: Senior Director of Marketing Working Location: Waterloo, IA or Des Moines, IA Work Hours Classification (check all that apply): Internship / Part-Time Responsibilities/Duties of the Job Manage and optimize SEM campaigns across platforms like Google Ads and Bing Ads Partner with SEM Specialist to create compelling ad copy, perform keyword research, manage campaign budgets, and analyze performance metrics Conduct competitor analysis, ad extension management, and Quality Score improvement Keep up-to-date and informed about industry trends and best practices to share insights with the team Assist the marketing team as needed, including running GA4 reports, and creating conversions. Position Qualifications Education/Skills Currently pursuing a degree in Marketing, Advertising, Business, or a related field (preferred) Basic knowledge of SEM concepts and digital marketing Strong analytical skills and attention to detail Highly motivated and eager to learn Physical Requirements: Operation of office equipment and using technology efficiently such as computers, phones, misc. office equipment Visual abilities to include reading, distance vision and peripheral vision Moving throughout the VGM facilities when needed This job description reflects the general duties of the job but is not a detailed description of all duties which may be inherent to the position. Reasonably related additional duties may be assigned to the individual Associate. VGM Group, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, pregnancy, national origin, disability, genetic information, military or veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Created: 2025-03-21