Creative Director, Photo & Content (Hybrid)
Google - New Albany, OH
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The Photo & Content Creative Director will work closely with the Vice-President of Creative Marketing, as well as Editorial and Creative Directors in concepting and executing compelling seasonal go-to-market campaigns. Collaborates with Merchandising, Brand Strategy, Design, Copy and Social partners to develop seasonal content and deliverables that will engage the customer with brand-right content and support business and product strategies. Executes shoots across brand campaign, video, ecomm, and laydowns. Has a deep knowledge of both location and studio shoot execution, photographers, videographers and content creators. Displays a deep understanding of composition and lighting, seasonal fashion, trend and storytelling. The impact you can have Develop strategies for assigned projects to support business plans in collaboration with Marketing Vice President. Attend assigned pre-shoot planning meetings collaborating with Merchants and Content partners. Collaborate with Producers to source appropriate talent for assigned shoot crews and cast. Determines all locations and set needs. Function as "Director" on set of assigned projects. Review footage selection with Creative Leadership. Collaborate with Producer on selecting freelance and vendors for specialized work as needed. Apply a solid aesthetic "eye" to convey brand, strategy, and editorial messages in unique and innovative ways. Create creative asset decks and deliver seasonal assets to executional creative team each month. Oversee image retouching for Brand and PDP shoots. Manage and partner on social content and shoot planning and capture. You'll bring to the role Education Level: 4-Year Bachelors Degree. Years of Experience: 8+. Experience with specialty retail apparel preferred. Demonstrated passion and expertise in photography and video content creation"”including editorial, fashion, ecomm, and socially-oriented content with strong aesthetic eye. Ability to lead large shoot crews and juggle tasks. Ability to think strategically and conceptually, with omni-channel knowledge. Proven track record of establishing a brand's visual aesthetics and photo style. Experience presenting to senior leadership teams. Ability to incorporate customer research and business strategy into creative solutions. Solid skills in Adobe Creative Suite, Figma, and Canva. You can get further details about the nature of this opening, and what is expected from applicants, by reading the below. #J-18808-Ljbffr Remote working/work at home options are available for this role.
Created: 2025-01-13