Manager, Creative Director

West Creek 6 (12076), United States of America, Richmond, Virginia Is this the next step in your career Find out if you are the right candidate by reading through the complete overview below. Manager, Creative Director Capital One Brand Creative is looking for an experienced, innovative, strategic creative leader who has managed and led creative teams. You will inspire and drive change while developing and executing world-class, effective creative strategies that elevate our brand within Capital One built environments and branded IRL experiences for our Premium Products & Experiences. This role will focus on environmental branding, experiential marketing, and visual merchandising across a range of print and digital channels, including email, web, direct mail, display, video, and social media. You know the formula for developing brand-building, breakthrough creative that drives results, is on target, and on brand. You will keep the team ahead of the curve and build future creative talent and leaders. What you'll do Lead and inspire the team to develop strategically-grounded, insight-driven creative. Manage creative talent (Art Directors and Copywriters) including a mix of full-time associates, contractors, and agencies. Empower and inspire full-time associates through coaching and help them develop in their careers. Collaborate with product & marketing strategists and internal business clients to understand customer needs, positively influencing brand strategies and the customer experience. Demonstrate expert knowledge of advertising, marketing, spatial & experiential design trends and translate business intent into integrated creative strategies and executions that market products & our brand presence effectively. Demonstrate an understanding of the intended audience; interpret market research and test results, and use findings to focus targeted marketing messages. Build and maintain relationships with a network of partner groups (business, operations, legal, etc.) to anticipate and proactively address obstacles and establish Brand Creative as a strategic thought partner. Present and influence with a convincing and inspiring style to increase buy-in and open the door for new opportunities - both for your team and department. Who you are You want to be an EVIDENCE-BASED MARKETER who... As an INDIVIDUAL: Your curiosity is endless. There's always something else to learn. You're flexible and not afraid of change - in fact, you welcome the challenge. You share your point of view, but seek out what might be missing and listen. You have big ideas and know the best ones are driven by proof, persistence, and patience. You're a storyteller. You simplify the complex and compel your audience to act. You know how to enjoy yourself. While fun isn't mandatory, it certainly seems to follow you. You care - about the work, your team, and the customers you serve. As a LEADER: You value authenticity over perfection. You lead with empathy, vulnerability, and honesty. You deeply invest in understanding the humans around you. You say what needs to be said and work hard to find the right words. You're an expert. You also know when you're not and need to find one. You use all this to make things happen, create amazing work, and inspire others. Basic Qualifications Bachelor's degree or military experience. At least 3 years of experience leading creative teams. At least 5 years of experience in Adobe Creative Suite (Illustrator, Photoshop, InDesign, etc.). Preferred Qualifications Has created a Creative portfolio that includes produced work for large, integrated marketing campaigns or brand activations. 5+ years of experience as a Creative Director. 2+ years of experience directly managing a creative team. 2+ years of experience in 3D or spatial design software (e.g., Adobe Substance, Sketchup, etc.). 2+ years of experience in digital design software (e.g., Figma, Adobe XD, etc.). Experience at a large in-house creative team. Experience working with a Fortune 100 brand. Experience in one or more of the following industries or marketing areas: premium, luxury, spatial design, branded environments, travel. Experience storyboarding, sketching, or wireframing CX and UI/UX. #J-18808-Ljbffr

Created: 2025-01-03