Social Media Marketing Lead

About UsIn order to make an application, simply read through the following job description and make sure to attach relevant documents.NAAMA is the world's first tattoo removal consumer brand, combining cutting-edge technology, personalized healthcare, and body empowerment. We're here to change the game"”proving that tattoos don't have to be "for life" and empowering people to evolve their body art with an empathetic, high-tech tattoo removal experience.Laser tattoo removal isn't new, but our approach is. Imagine a laser removal experience that's faster, safer, and less painful. Our exclusive LightSense laser system is the most advanced tattoo removal technology available, FDA Cleared, and only available at NAAMA.With over 30,000 treatments under our belt and glowing reviews from our clients, we're now gearing up for significant global growth. Next stop: NYC! We are opening our Studio in Flatiron in August and would love you to be a part of our growth!Role OverviewWe move fast and our standards are high, so we're looking for a Social and Content Lead to join our talented team and take our social media to the next level. Our ideal candidate is a hungry go-getter who can live and breathe the brand - excited at building the no.1 social brand name in tattoos/tattoo removal. They thrive in the fast-paced world of the internet and know how to spot social-first engagement-based creative opportunities. They can create relevant social media content that moves the needle, grows our audience, and increases our customer base.ResponsibilitiesLead the Social Strategy: Develop and execute a comprehensive, world-class social media strategy and clearly define the role of each relevant social channel, prioritizing activation according to target customer audiences: Instagram, Facebook, LinkedIn, Twitter, TikTok, Snapchat, Pinterest, YouTube, etc.Be Creative: Plan, create, and post engaging content across digital and social, ensuring brand consistency throughout communication. Work closely with our clients and our creative team to create high-quality content. Own the content calendar and keep the marketing channels calendar up to date.Community Management: Manage and monitor our social media communities. Be the ears and eyes of the brand, always on top of social opportunities, hijack the conversation, and get NAAMA noticed. Create topical content to lead or be part of the conversation. Confidently respond to comments & queries.A Key Communicator: Deliver on-brand omni-channel communications - blog posts, web pages, social media channels, newsletters, and other brand touchpoints.Build a Community: Work closely with the Brand team to engage with the tattoo community, identifying relevant celebrities and influencers for our Removers & Shakers Programme. Partner with our ambassadors, shape their deliverables, co-create content, and build and manage relationships.Performance Tracking and Analysis: Utilize social media analytics tools to track performance, identify trends, and provide regular reports on key metrics.What You'll Bring to the Table:4+ years of experience as a content manager, social media manager, or similar role.Excellent written and verbal communication skills.Demonstrable experience in growing brands' social media.In-depth knowledge of popular social media platforms and how to leverage them in different scenarios.Ability to come up with social-led ideas that an influencer or creator would bring to life.Obsession with culture and trends, with the ability to spot a meme and turn it into a brand opportunity.Ability to plan and complete projects with limited guidance.A strong copywriter with an engaging, grammatical, and concise approach to storytelling.Highly organized personality with exceptional attention to detail.Personality Fit:Confident: Comfortable in front of others and happy to be on camera.Positive Energy: Optimistic, approachable, and brings a friendly vibe to work.Tattoo & Aesthetics Enthusiast: Genuine interest in our industry.Creative: Brings new exciting ideas to the table.Hands-On: Loves rolling up sleeves and getting involved in all aspects of our start-up.BenefitsThis is a huge opportunity to join us during this exciting time and become a vital player in a rapidly expanding business. We offer a comprehensive benefits package, including holidays, 401k, and healthcare coverage. Please send us your resume or LinkedIn profile, and our Head of Talent will get back to you.#J-18808-Ljbffr

Created: 2024-11-11