Senior Product Manager - Audience Platform (Remote), ...

Company Description Experian is the world's leading global information services company, unlocking the power of data to create more opportunities for consumers, businesses, and society. We are thrilled to share that FORTUNE has named Experian one of the 100 Best Companies to work for. In addition, for the last five years we've been named in the 100 "World's Most Innovative Companies" by Forbes Magazine. As a leader in consumer data and identity-based marketing solutions, Experian Marketing Services is improving the business and consumer experience by offering a complete identity and data solution. We're doing so through a clearer view across the digital customer buying journey and with strong acquisitions of leading AdTech and MarTech providers with the most recent being Tapad, a leading digital identity resolution provider. Experian Marketing Service's mission is to accelerate client success through enabling ecosystems, partnerships, and marketing technology solutions. We help brands put people at the heart of their business and have meaningful interactions with their customers. The full job description covers all associated skills, previous experience, and any qualifications that applicants are expected to have. Job Description As our Senior Product Manager for Audience Platform, you will lead the evolution of our self-service audience creation tool to help users build custom audiences from a wide array of data attributes to help power marketing. You will drive advancements, develop new product features, and streamline existing capabilities to increase scalability and overall usability. You need to have the curiosity and insights to identify the pervasive problems marketers face and develop differentiated solutions that solve them. To be successful in this role, you'll need the ability to communicate the value of these solutions both internally and externally, and own product development from strategy through development and launch. You will work collaboratively with our customers, partners, and cross-functional teams to define product requirements, coordinate alongside Technology resources, and guide the product through key milestones. What you'll do Build a roadmap for your products that clearly maps to business value and supports our collective strategic goals Develop, maintain, and prioritize the backlog working alongside Technology in an Agile framework to develop your product features and bring them to market continuously while balancing Tech needs Translate business needs into technical requirements that are shared and understood with Technology, Delivery teams, and other stakeholders Help define and design the Audience Platform's user journey and experience alongside UX - focusing on building a scalable, intuitive, and self-serve platform Work closely with other Agile product teams to help facilitate development with other functional teams across a value stream Incorporate current industry trends and technology compliance requirements Develop a strong "˜voice of customer' via continuous communication with sales and both current and prospective clients Grow usage of the Audience Platform by continuing to add features, iterating to increase overall product value Drive more sales and usage of data through the use of the Audience Platform Work alongside Sales, Product Strategy and Product Marketing to clearly state the problems your products solve, the value they generate and how they stand out from the competition Coordinate the delivery of market and client facing documents supporting product releases and sales activity Collaborate with training support and customer success teams to optimize system usage Qualifications 3-5+ years of experience as a Product Manager, preferably in an Agile software development environment Excellent understanding of the programmatic advertising and marketing technology space including how audiences are used in leading activation channels Expertise in the demand, supply, social, and advanced TV space including CTV Experience building and managing audience creation tools including the use of lookalike models, onboarding, and taxonomies to structure audience hierarchies Proven track record of effective delivery in a fast-paced organization, recognizing the need for business planning and agile delivery Excellent presentation skills and influencing ability in order to explain our product capabilities to clients, leadership, and internal stakeholders and drive their development, adoption, and growth Perks 20 days of vacation accrued annually, five sick days, and two volunteer days (plus twelve paid holidays) Competitive pay and comprehensive benefits package, with a bonus target of 15% This role can be 100% remote long-term or you can work out of one of our offices People-focused culture where personal and professional growth is prioritized Recognition and celebration of performance and achievements Power to bring your whole self to work - where your differences and values will be respected and celebrated Employee Resource Groups set up and run by employees, for employees. These networks build, celebrate, and further understanding of the diverse identity and experiences within Experian, in support of our commitment to diversity and inclusion International network of peers; mentorship programs Additional Information All your information will be kept confidential according to EEO guidelines. Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience and education. This position is also eligible for a variable pay opportunity and a comprehensive benefits package which includes health, life and disability insurance, generous paid time off including paid parental and family care leave, an employee stock purchase plan and a 401(k) plan with a company match. Experian is proud to be an Equal Opportunity and Affirmative Action employer. We're passionate about unlocking the power of data to transform lives and create opportunities for consumers, businesses, and society. For more than 125 years, we've helped people and economies flourish - and we're not done. We take our people's agenda very seriously. We focus on what truly matters; diversity and inclusion, work/life balance, flexible working, development, collaboration, wellness, reward & recognition, volunteering, making an impact... the list goes on. See our DEI work in action! The power of YOU. We are building a culture where everyone is comfortable bringing their whole self to work. A place where we not only respect our differences and values but celebrate them in a positive and supportive environment. Find out what is like to work for Experian and discover the Unexpected! #J-18808-LjbffrRemote working/work at home options are available for this role.

Created: 2024-11-10