Senior Product Marketing Manager, Nutrition Solutions, ...

We are a national, innovative, high-growth software company devoted to K12 education administration. Our products beat the competition by focusing on all business operations of K12 schools, including both financial and school nutrition management. We have a deep understanding of K12 school systems and regulations, with a focus on providing creative, integrated and user-friendly solutions supported by excellent customer service. Our workforce is talented, loyal, dedicated and highly enthusiastic. This is a fantastic career opportunity for the right individual.Want to apply Read all the information about this position below, then hit the apply button.Unless specifically stated in the job description below, this is a remote opportunity. Candidates may reside in one of the 40 contiguous US states where LINQ is authorized for employment.CULTURE:We offer challenging work in a team environment. We respect each other and collaborate for continuous improvement. We are the experts in our product lines and we anticipate the needs of our customers. Our customers say we work efficiently and always strive to provide the proper solution. We have achieved this by building relationships based upon: expertise, patience, attentiveness, clear positive communication, tenacity, and a calm presence.Senior Nutrition Product Marketing ManagerWe are a high-growth, fast paced national Edtech software company with an exclusive offering as part of a K-12 business platform. We are looking for a senior product marketing leader to join LINQ.Funding gaps and challenges dominate K-12 headlines. Nutrition programs aren't immune. Topics like unpaid meal debt, price inflation, staffing shortages, and supply chain woes deeply concern school nutrition professionals. With LINQ's integrated nutrition solutions, districts and state education agencies are able to meet these challenges.We have a unique opportunity for a senior product marketing leader, with SaaS, K-12, or nutrition experience, to step into the Go-To-Market planning and execution of LINQ's district and state nutrition solutions. The candidate filling this role will work side-by-side with experienced product leaders, sales and sales enablement leaders, and the broader seasoned cross-functional leadership team. This role is 100% focused on bringing to the table messaging, differentiators, thought leadership, incorporating financial analysis, and trends for building and delivering on B2B marketing plans for all things related to nutrition solutions. The individual must be comfortable executing in a very fast paced and highly visible role.Reports to: SVP of Product MarketingProduct Marketing Role:As the Senior Product Marketing Manager, you will be responsible for identifying and documenting the customer and market insights, persona needs, and integrated nutrition messaging for districts and state education agencies.You will collaborate with our marketing team to develop innovative programs that drive demand and increase pipeline. Paying close attention to detail and having an eye for quality are critical to your success, along with an ability to grasp and present our nutrition solutions' value proposition in a way that resonates and clearly articulates how we solve our customers' challenges. You will also be part of a collaborative team, including Product, Sales/Account Management, Implementation and UX professionals, focusing on go-to-market strategies, sales enablement and building partnerships inside of LINQ and externally with customers.RESPONSIBILITIES:Storyteller: You'll create compelling and differentiated messaging that conveys the unique vision and strategy for LINQ solutions - clearly articulating the value of integrated solution as part of our platform offering.Sales Partnership and Support: Partner closely with sales, sales enablement, account management and product to align the buyer journey and develop customer-facing material that captures solutions value clearly and effectively.Product Insights and Voice of Sales: You'll need to develop a deep understanding of our nutrition solutions, the buyer personas and market trends. Together with the sales enablement team, you'll educate internal and external stakeholders on our K-12 platform and the integrated nutrition solutions.Voice of customer: You'll represent the voice of the customer; provide market analysis, build standardized personas and conduct competitive analysis for other nutrition solutions providers including identifying the differentiation of their solutions and how they position in the market.QUALIFICATIONS:5 - 8 years of Product Marketing experience including B2B marketingMinimum education of BS in Marketing, Business or CommunicationsExtensive experience in GTM planning and executionDemonstrated experiences in partnering with salesEffective communicator, skilled presenter & growth minded interpersonal skillsTrack record of strong influencing and stakeholder management skillsStrong track record of working on cross-functional leadership teams for collaborationDemonstrated ability to effectively manage multiple projects and initiativesStrong verbal and written communication skillsStrong interpersonal skills - this role will interact with customers as well as our internal sales, product management, account management, finance, campaign marketing, and executive leadership teamExperience and successful use of Microsoft Office tools; especially PowerPointTime management and organizational skills is a mustResourceful and self-motivated for this growth opportunityProven ability to work in a fast-paced, deadline driven, collaborative climatePREFERRED:MBAExperience in K-12 educational SaaS3 - 5 years of nutrition solution experienceTOTAL REWARDS:Remote working with a friendly virtual environmentAbility to work in a physical office, if near one of our 3 offices (Wilmington, Irvine, and Scottsdale)One America 401k plan with 4% employer matching on total earnings, not just base (100% fully vested)Company Bonus Plan or Target Sales Commission PlanFlexible Open Paid Time Off Plan10 paid holidays16 hours of paid volunteer timeBlue Cross Blue Shield benefit network (medical/dental/vision)Low-deductible PPO option or HDHP option with employer contributed HSADental with child orthodontia100% Employer paid Short Term Disability/Long Term Disability/Basic Life/Accidental Death & Dismemberment InsuranceHealth and wellness benefits including gym and Headspace reimbursementProfessional development opportunitiesEOE STATEMENT:We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, national origin, disability status, protected veteran status or any other characteristic protected by law.#J-18808-LjbffrRemote working/work at home options are available for this role.

Created: 2024-11-06