Strategic Marketing Associate

Ellipsis Labs is a profitable, venture-backed New York-based startup building differentiated products and infrastructure in decentralized finance.All candidates should make sure to read the following job description and information carefully before applying.For inaugural product offering, Ellipsis Labs is a core contributor to Phoenix, the leading order book spot exchange on the Solana blockchain. Phoenix is a top 10 DEX (decentralized exchange) with over $40B in volume since inception in 2023.All roles are in the Ellipsis Labs office in New York City.The Role:We are hiring a brand and digital marketing associate to elevate our brand presence and lead marketing initiatives for Ellipsis Labs, Phoenix, and upcoming projects. You will be working directly with the CEO and Head of Growth on both strategic direction and tactical outcomes, owning the marketing function end-to-end.Responsibilities:Social Media Management:Manage and grow social media accounts for Ellipsis Labs, Phoenix, and upcoming projectsDevelop and execute content ideas and brainstormsCreate growth strategies for growing Twitter accounts of upcoming projectsCome up with creative ideas for attracting users and posting (there will be periods with no announcements where the account will need to remain active)Create and manage campaigns for community, user, and developer attraction with sustainable resultsMonitor campaign success and adjust strategies accordinglyContent Creation:Oversee graphic creation or provide direction if outsourcedWrite outlines for tweets, blog posts, and technical articlesCommunity Engagement:Develop and implement a community planSet up Discord moderation, structure, and safety bots; work with a community moderatorLaunch Strategies:Create and execute launch strategies for new products and updatesCoordinate strategic announcements and collaborate with PR teamsCollaborations and Co-Marketing:Manage collaborations and co-marketing initiatives with partners and other projectsRequirements:Location:Willing to work in person at our NYC office M-F (5 days per week)Crypto Experience:Strong familiarity or previous involvement in the crypto spaceUnderstanding of crypto culture and community dynamicsMarketing Experience:2+ years in content marketing across various platformsStrong copywriting skills with the ability to write in different tonesCreativity and a strong portfolio showcasing past marketing campaigns and growth metricsUnderstanding of branding and positioning within the crypto spacePersonal Attributes:Passion for crypto and eagerness to learnStrong people skillsAbility to take full ownership of projects and work well with team membersBenefitsAbove-market salary and equity compensationUnlimited and encouraged PTOHealth, dental, and vision insurance for employees and their dependentsLunch and dinner provided at the officeOptional, company-paid travel to events and conferences#J-18808-Ljbffr

Created: 2024-11-06