Sr. Marketing Manager, Brand Building and Marketing
Amazon - Seattle, WA
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Sr. Marketing Manager, Brand Building and MarketingJob ID: 2784501 | Services LLCDo you want to help Brand Owners build better brands that customers absolutely love while ensuring the best possible customer experience within the Amazon Store? Do you have the ability to lead seller engagement on strategic brand initiatives to create scalable solutions that help Brands stand out to Customers and build brand equity?To be considered for an interview, please make sure your application is full in line with the job specs as found below.The Sr. Marketing Manager is responsible for defining and implementing the end-to-end brand building strategy at the category level.The ideal candidate will have experience in retail/marketplace, excellent analytical abilities to identify opportunities and root causes of issues, business acumen, and strong data-driven strategic decision-making skills while working on multiple projects. They will have experience working in cross-functional environments such as working with CX, seller requirements, category, product, marketing, finance, legal, and international counterparts.The scope for this role includes the following:Identify, develop, manage, and execute analyses to uncover new business opportunities.Present well-written, data-driven business strategy, and lead review with senior leadership.Launch and optimize brand CX by partnering with teams such as search, finance, Ads, as well as international counterparts to drive ideas from conception to implementation.Through strong, data-driven customer insight and passionate ownership, you will maximize impact and efficiency of this exciting growth area, with significant impact for the overall business.About the teamThe Brand Experience (BX) organization creates, builds, and leads innovation for Brand Owners in the Amazon store. Our growing portfolio of BX tools enables brands to grow their brand awareness, improve consideration, increase conversion, and build brand loyalty. We have a broad mix of experience, tenures, and roles within our organization. We strive to create an open environment that allows a diverse set of team members to expand on their strengths and grow in their opportunity areas in order to drive their longer-term career success.BASIC QUALIFICATIONS6+ years of professional non-internship marketing experience.Experience using data and metrics to drive improvements.Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables).Experience building, executing, and scaling cross-functional marketing programs.Experience leading go-to-market for consumer software or hardware product launches.PREFERRED QUALIFICATIONSExperience using SQL or other analytical tools for conducting data analysis.Experience with customer segmentation, profiling, and targeting.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.#J-18808-Ljbffr
Created: 2024-11-06