Senior Product Marketing Manager, Operational ...
Abbott Laboratories - Lake Forest, IL
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About AbbottAbbott is a global healthcare leader, creating breakthrough science to improve people's health. We're always looking towards the future, anticipating changes in medical science and technology.Our diagnostic solutions are used in hospitals, laboratories, and clinics around the globe. The crucial information derived from our tests, instruments, and informatics systems are often the first step in patient care decision-making for hundreds of health conditions from heart attacks to blood disorders to infectious diseases and cancers.Working at AbbottAt Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You'll also have access to:Career development with an international company where you can grow the career you dream of.Free medical coverage for employees* via the Health Investment Plan (HIP) PPO.An excellent retirement savings plan with high employer contribution.Tuition reimbursement, the Freedom 2 Save student debt program, and FreeU education benefit - an affordable and convenient path to getting a bachelor's degree.A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune.A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists.The OpportunityOur location in Lake Forest, IL currently has an opportunity for a Senior Product Manager (Operational Applications). This individual acts as a subject matter expert on our products/solutions, manages the product area day-to-day in line with the global marketing plan, and collaborates with area teams and works directly with R&D on product development.What You'll Work OnProactively identify new opportunities to grow and differentiate the franchise and collaborate across the organization to effectively develop and launch new products and solutions on-time and on-budget.Support the development and management of a successful, sustainable Digital Health Solutions (DHS) franchise, ensuring delivery of exceptional customer value and business targets.Support the global product strategy, product development, and commercialization of products in the DHS portfolio.Collaborate on the execution of global marketing initiatives to grow our business including global product and portfolio strategy and roadmap, championing product development, formulating launch, marketing, and sales strategies, and providing on-market support.Serve as product/market expert related to product positioning, claims, competitive information, product performance, etc.Provide direction on user needs and product requirements based on insights generated from market research, customer input, internal stakeholder feedback, etc.Participate in strategic planning initiatives such as portfolio management process and long-range strategic planning.Provide leadership and direction to R&D and support organizations throughout the product development cycle (e.g., trade-off analysis across customer, financial, and timeline impacts).Develop sales tools (literature, brochures, website, and all media), training materials, and field sales and customer communications to support sales and the customer and address any product line issues.Ensure launch and post-launch success by providing support to global commercial organizations and on-market teams.Travel up to 30%.Required QualificationsBachelor's degree in business, life sciences, engineering, or related technical discipline.Preferred Qualifications3+ years of product marketing, sales, or equivalent experience in healthcare or medical products, with prior experience working within the diagnostics field strongly preferred.Experience in product management/development and launch, including go-to-market planning.Experience in developing compelling content for marketing materials.Strong presentation & communication skills, strategic planning, critical thinking, decision-making capabilities, and analysis of market conditions.Demonstrated leadership skills with the ability to influence others without authority.Demonstrated collaboration skills with the ability to build alignment across a variety of stakeholders.Demonstrated learning agility with the ability to quickly master new topic areas.* Participants who complete a short wellness assessment qualify for FREE coverage in our HIP PPO medical plan. Free coverage applies in the next calendar year.Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives: Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life. Abbott is an Equal Opportunity Employer, committed to employee diversity.Connect with us at , on Facebook at /Abbott and on Twitter @AbbottNews and @AbbottGlobal.Find out if this opportunity is a good fit by reading all of the information that follows below.The base pay for this position is $109,300.00 - $218,700.00. In specific locations, the pay range may vary from the range posted.#J-18808-Ljbffr
Created: 2024-11-06