Media Director

Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.Merge Storytelling and TechnologyMERGE promotes health, wealth and happiness in the world by merging storytelling with technology and offers marketing and technology clients full-service capabilities including strategy, creative communications, experience engineering, performance marketing, media and digital platform development. MERGE has enduring client partnerships with American Express, T-Mobile, LG, Subway, Kate Spade NY, Coach, The North Face, Meta, Adobe, BlueCross BlueShield, Abbott, Astellas, Supernus, CSL, GE Healthcare, Broward Health, Indiana University Health, Nationwide and Morgan Stanley. With 800 employees across offices in Atlanta, Boston, Chicago, Denver, Kansas City, Montreal, New York City and Los Angeles, MERGE uses a talent-to-task process that enables clients to think higher and feel deeper about their customers. For more information, visit .As our Director, Integrated Media, you will...Be a leader in developing media plan recommendations and execution for our pharmaceutical advertising clients. You will have experience across all digital media forms, and how they can work strategically together to address client goals. You will have passion for your work, a high level of curiosity, possess strong interpersonal and communication skills, and a desire to coach and mentor your team.Be Accountable and ResponsibleOversee the development, execution, and optimization of the media planning processHelp your team analyze data and strategic input that informs channel allocation recommendationsLead your team in writing and presenting effective recommendations and proactive POVs internally and externallyMeet with media partners to understand the media landscape and act as the channel expert for your clientsWork with analytics partners to help clients prove the success of your plansAssess and recommend software, tools, and resource needs for the departmentThese are the qualifications we're looking for8+ years of strategic media planning experience, with 3+ years specifically in the life sciences (pharma) verticalExperience working with life sciences data providers, and media publishers and well-versed in industry parametersA proven track record in bringing innovative solutions to clientsKnowledge of all paid media channels including digital mediaStrong quantitative and analytical skills with ability to translate data into insightsThrives in a team-oriented environmentExcellent verbal and written communication skillsAbility to translate and present complex ideas in a simple, smart wayStrong problem-solving abilities and a willingness to consider unconventional ideas when recommending solutionsHighly proficient in Microsoft Office, Google Workspace, as well as other industry softwareAbility to effectively manage multiple projects and work under pressure to deliver high quality work within timelinesThe salary range for this role is $120,000 - $130,000, based on the individual's skills, experience, qualifications, location, and other relevant factors. The salary pay range is subject to change and may be modified at any time.At MERGE, we're committed to fostering an environment where our team members can thrive in both their careers and personal lives, ensuring they feel supported and empowered to succeed.And here's how we live our values at MERGEAbility. Mastering our craftAgility. Delivering with a growth mindsetHumility. Collaborating for shared successMERGE is proud to be an Equal Opportunity Employer MERGE welcomes and celebrates diversity regardless of race, religion, color, national origin, gender, sexual orientation, veteran status or people with abilities. We believe that the more diverse we are, the more creative our work will be!#J-18808-Ljbffr

Created: 2024-11-06