Vice President of PR/Communications

Location: New York, NYApplying for this role is straight forward Scroll down and click on Apply to be considered for this position.Field: PR/CommunicationsMin. Experience: 10+ year(s)Basis: Full-timeDescription:Who we are: Pitchblend is a digital PR and marketing agency serving futurist brands including adidas and Meta. We specialize in brand & creative strategy, brand & marketing communications, PR and digital strategy for leading global brands connecting our clients to next generation audiences across the culture space. We are a minority, woman-owned agency with a diverse, multi-generational team. We cultivate honest and enduring connections while operating with integrity, passion and a whole lot of heart!Who you are: You're a leader who takes initiative and instinctively knows how to inspire the best from your team. You obsess over achieving exceptional results in everything you and your team handle. You have expertise in managing managers, and have a proven track record in effectively mentoring staff to perform at their best while maintaining strict quality control on client facing deliverables. You are a natural relationship-builder and a nimble and strategic thinker with sharp intuition, leading clients at the highest echelon to turn to you for your opinion and guidance.What you'll be doing: Responsible for the overall health and longevity of client accounts, you would play a pivotal role in driving high level strategy while managing team leads to drive maximal results for our clients, ensuring that all account work is strategic, effective and results-driven. Your primary responsibilities include (but aren't limited to) the development and oversight of high-level brand communication plans, campaigns, media relations strategy, and ensuring best-in-class execution of media relations, social media and partnerships, events, as well as accountability for the quality of client work.You would serve as a trusted and reliable contact for clients regarding the strategic approach, efficiency and efficacy of campaign and project execution. With a strategic bird's-eye-view over all account activity, you would also help streamline processes, optimize team performance and innovate on growth opportunities for team members, clients and the agency.Additionally, you would drive business development efforts for the agency including (but not limited to) strategic scoping for new projects with existing clients, as well as researching prospective target accounts, pursuing new business leads, and driving, authoring and delegating new business proposals and presentations.Must have background and be an authentic participant of niche/sub communities within culture ranging from premium & luxury street and sportswear + sneaker culture, emerging public and contemporary art, DJ/festival culture, emerging rap/hip-hop, dance, indie rock, Pro sports (basketball, soccer), action sports (street skating), outdoor sports (hiking, trail running, mountaineering), consumer technology, emerging media and mass media. Must have relationships at outlets like Hypebeast, Highsnobiety, Complex/Sole Collector, Nice Kicks, The Cut, Coveteur, i-D, Rolling Stone, The FADER and others.JOB DESCRIPTIONAccount Management:Oversee overall account activity to ensure client goals are being metProvide strategic guidance on all account activityAccount Oversight:Responsible for all account activity being executed in a strategic, timely and professional mannerInitiate the ideation and implementation of new programs and concepts that add value for clientsMaintain a bird's eye view over all account activity, ensuring all moving pieces ladder up to a larger strategic visionManage budgets and resources efficiently, ensuring that work is performed within budget constraintsCampaign Planning / Strategy:Initiate and lead the development and presentation of written plans and proposalsLead brainstorms as needed; guide team on strategy of key componentsProvide final polishes and approvals of all written plansEnsure that campaigns align with clients' branding and goalsMonitor campaign progress and analyze resultsCrisis Communication:Develop crisis communication plans and strategiesProvide counsel during crises and manage communication with stakeholdersMedia Relations:Establish and maintain ongoing relationships with key media to increase client exposureIdentify and foster new media contacts on a regular basisReporting and Analytics:Oversee production of client reports, providing direction on what each recap should entailGuide team in presenting results in a way that shines performance in the best lightAnalyze data and metrics to make data-driven decisionsClient Relations:Provide clients with strategic direction from an industry and competitive perspective, best practices and innovationsServe as clients' primary counsel on important account issues and strategic advisoryAct as the main point of contact between the agency and clients, ensuring strong client relationshipsOversee and manage client scopes, ensuring all contractual obligations are being maintained and metAgency Leadership:Collaborate with leadership to improve culture, quality of work, address and identify issues and establish effective processesMentor and develop team members including account leads, managers, directorsPlay a pivotal role in devising high level strategy, execution, and managing team members to drive maximal resultsHelp streamline processes, optimize team performance and innovate on growth opportunities for team members, clients and the agencyRecruit, hire, and train staff, providing mentorship and guidance for team members to reach their career trajectory goalsFoster a collaborative and creative work environmentDrive and contribute to the overall growth and success of the agency by achieving revenue and profitability targetsPlay a leadership role in ensuring the team stays up to date on industry trends, emerging technologies, and best practicesAgency Representation:Represent the agency at industry events and conferencesEstablish the agency and yourself as thought leaders in the fieldEthical Standards:Uphold ethical standards in PR practicesEnsure compliance with relevant laws and regulationsBusiness Development:Drive business development efforts by researching prospective target accounts and pursuing new business leadsSpearhead the creation of new business proposals and presentations, including leading brainstorms, crafting the overarching strategy being proposed, and project management of getting the proposal done on timeServe as a key member in client intake and discovery, building trust to be positioned as a trusted client go-to from the onsetDevelop and maintain a strong network in the industryResponsible for health and longevity of existing clients, ensuring ongoing client retention and account growthRequirements:You might be a good fit if you have:BA in Mass Communications, Public Relations, Digital Marketing or related fieldAbility to author strategic plans, in both word document and presentation deck formsExcellent and effective oral presentation and campaign sell-in abilityAbility to use persuasive skills and influence to gain trust and buy-in from clients, and to steer them toward more effective strategies that yield maximum resultsOperational and systems-oriented acumenNew business pitch development, proposal & scope of work preparation skillBudget oversight and management skillsCulture & lifestyle marketing & brand comms experienceWell-rounded or fluent knowledge across a combination of following lifestyle segments: Fashion, Streetwear, Sneaker lifestyle, Art, Music & Entertainment, Tech, Digital, Web2 & Web3, Pro & Action Sports, Travel, Adventure & Outdoor Sports, Sustainability & Social ImpactMedia landscape expert and thought leader with a deep knowledge of social-first & .COM, broadcast, podcast, print and emerging media opportunitiesExcellent understanding of marketing and public relations executionBackground in social media content strategy and community managementExperience working in a fast-paced, high-pressure PR environmentExperience managing and coaching junior staffExperience working across lifestyle B2C brandsProficiency in Google Docs, Sheets and SlidesStrong leadership skillsA nimble, strategic mindsetA strong work ethicA thirst to learn and grow with every experienceMeticulous attention to detailA steel trap mind and memory that can juggle multiple clients at once10+ years of PR experience, 6+ years in an agency setting5+ years in managing team performance5+ years in people management#J-18808-Ljbffr

Created: 2024-11-06