Web Analyst

Web AnalystFinancial Services$100,000 - $115,000 + BonusRemote - ESTCST Preferred Are you a data-driven web analytics professional looking to optimize digital experiences and customer journeys? If you have strong SQL and Python skills, experience with Google Analytics, and a passion for leveraging data to enhance user engagement, this could be a great opportunity for you!THE ROLE - Web AnalystIn this role, you will play a key part in analyzing and optimizing the customer journey across digital platforms. You'll track user interactions, uncover insights to improve engagement and collaborate with cross-functional teams to enhance digital experiences.RESPONSIBILITIES:Track and analyze customer behavior from initial website visits to lead conversion, identifying drop-off points and areas for improvement.Write SQL queries to analyze large data sets and generate actionable reports.Use Google Analytics, SQL, and Python to measure website performance and optimize conversion funnels.Provide strategic recommendations to improve customer engagement and reduce friction in the digital experience.Collaborate with marketing and digital teams to refine website design, content strategies, and customer journey flows.Support digital experience initiatives, including potential mobile app development.Conduct customer experience analysis to improve messaging consistency and user interactions across digital touchpoints.Present findings and insights to key stakeholders, ensuring clear and actionable communication.YOUR SKILLS & EXPERIENCE:5-6 years of experience in web analytics, focusing on customer journey analysis and user experience optimization.Strong SQL skills with experience working in a data-driven environment.Proficiency in Google Analytics and Python for website performance tracking and data analysis.Deep understanding of digital customer journeys, website navigation, and conversion optimization.Ability to translate data insights into strategic recommendations that drive business decisions.Experience collaborating with cross-functional teams, including marketing, product, and digital teams.Strong problem-solving skills with a customer-centric mindset.Experience with mobile app analytics is a plus.BENEFITS - Web AnalystCompetitive base salary up to $110,000 + performance-based bonus.Fully remote position, with preference for EST or CST time zones.401k plan with employer contributions.Generous PTO policy with growth potential.HOW TO APPLY?If you're interested, please submit your resume via the Apply link on this page.KEYWORDS:SQL, Python, Google Analytics, Web Analytics, Customer Journey Analysis, Digital Experience Optimization, User Engagement, Conversion Rate Optimization, Marketing Analytics, Performance Optimization, Business Intelligence.

Created: 2025-03-01