Adentro | Campaign Manager | scottsdale, az
Adentro - scottsdale, AZ
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Adentro solves a major problem for brick-and-mortar businesses"”the majority of advertising is online, yet over 90% of purchasing still happens offline. Our platform links the two by automatically tracking customer visits, building rich customer profiles, targeting communication more precisely and directly measuring in-store impact. We are backed by some of the biggest names in Silicon Valley. If you're interested in joining a team that is changing the way the world does business, this might be the place for you. THE OPPORTUNITY You will be responsible for the campaign execution, management, and optimization of the Adentro ads campaigns. You will oversee a book of accounts in which you will oversee and optimize performance, test strategies, and provide in-depth insights to support client conversations. You will also work with teams outside of Client Services - such as product, business intelligence, data science, engineering, etc. by leveraging their team's resources to provide white-glove client service to our clients. You will liaise with your account manager to coordinate campaign flight dates, budgets, goals, etc to ensure the day-to-day of your accounts are set up and managed for success. RESPONSIBILITIES Accountable and responsible for your account book's location gross churn, MRR, and client satisfaction for all ads accounts Function as day-to-day SME on campaign setup, execution, performance, strategy recommendations, and ads analysis. Provide regular updates/reporting to client team on campaign launches, performance, optimizations, and tests. Support any hardware issues by escalating to the relative teams Foster an "always learning & testing" environment Collaborate with the account team on client presentations, QBRs, monthly reviews, and expansion opportunities. Monitor and maintain accurate campaign timelines, launches, budgets, performance to goals, and other projects. Function as the client advocate when working with product and engineering etc to ensure we're providing the best support and performance possible Support training initiatives to improve overall digital marketing and ads knowledge Collaborate with other departments to address challenges in product, engineering, etc. Be an advocate to push for the client retention and upsell - Maintain a high level of familiarity and knowledge of the digital marketing landscape, competing entities, and industry Be a data-driven leader Comply with all company policies and procedures. Provides leadership to others through example and sharing of knowledge and skills. REQUIREMENTS 2-3 years of experience of hands-on knowledge of DSP's Tools and Ads Manager (Facebook) Bachelor's degree preferred Expert in digital marketing, programmatic, and social ads Experience working with large datasets and understanding of analytic methodologies for evaluating data Experience with social platforms such as Facebook/Instagram and all creative formats Track record of success by meeting or exceeding KPI's in previous positions Proven success in data-storytelling and presentation building Ability to manage through high profile projects and competing priorities both internally and externally Time management & organizational guru who has the proven ability to work in a fast-paced and ever-evolving environment Ability to work with minimal supervision managing multiple projects, as well as collaboratively working with colleagues of other functional areas to achieve common goals Maintain a level of professional composure internally and externally; leading by example in tough situations Ability to easily build rapport with a wide variety of clients Create mockups and project manage the clients trafficking assets for the campaign Ability to identify and proactively solve problems Able to effectively manage costs and pacing while exceeding performance OUR VALUES Be Committed: Work hard, Own the problem, Learn Create Trust: Do what you say, Create trust with our Clients and Colleagues Be Bold: Experiment, Speak up, Hope is not a plan Deliver High Performance: Prepare, Commit, (over) Deliver PERKS AND BENEFITS Excellent and comprehensive health plans (medical (including HSA/FSA and free access to One Medical), dental, vision, 401K) Flexible work program with the ability to work remotely, or in-office - your choice! Laptop and other equipment fundamentals (monitor, keyboard, and mouse if you need it!) Flexible Vacation Policy Enhanced Paternity/Maternity Programs Adentro is an Equal Opportunity Employer and considers applicants for employment without regard to race, color, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, provincial, or local law. *Adentro is an E-Verify participant
Created: 2024-11-27