Public Relations Senior Account Executive

What began in 2017 as an idea on the back of a napkin has quickly become an award-winning, fastest-growing communications firm working with some big-name consumer and B2B technology brands. At SourceCode, we're focused on bringing brains and hustle, humanity and technology, creativity and business intelligence back to public relations. Having worked in comms for a number of years, SourceCode's Senior Account Executives are expected to have developed a solid media network and an aptitude for working with media to co-create stories. We want our team members to be given responsibilities and opportunities to help them grow as professionals. Opportunity is earned and is celebrated across the wider team. Salary Band: $70,000 - $80,000 What You'll Do: Begin to build rapport and trust with client contacts and assuming the lead client contact role for all tactical matters; guide and lead client calls and meetings where needed Develop pitches, build accurate target media list in Muck Rack, draft thoughtful briefing materials, engage with media, and build core reporter relationships to drive results for clients Analyze Muck Rack data to draw out themes and trends and inform more effective engagement strategies, client counsel, and where pivots are needed Understand client roster & being strategic about leverage cross-client opportunities Read and share relevant news each day with teams and clients; demonstrate understanding of client media priorities Consume industry news to understand how it might impact or connect to clients; lead fuel rapid response Effectively track speaker/awards/events/ed cals/seasonal calendar to maximize client success Research and identify targeted influencers Social calendar management and content creation; build integrated strategies Deliver call/meeting reports to team leads for review, requiring minimal edits each time Responsible for reporting, including drafting agendas, action items, priorities and recap emails Project manage account work across teams, building and tracking tasks in Asana Take the lead on the development of written communication such as press releases, blog posts, award entries/speaking submissions, and longer length bylines to brief Brainstorming and creative thinking; be vocal contributors across all elements of campaigns but most notably in internal and client brainstorms and planning sessions to contribute to team success Respond/communicate to internal requests in a timely manner Demonstrate understanding of client goals and KPIs; alert team members if tasks/KPIs are delayed or off track & have some recommendation about how to remedy Participation in business development - research and synthesize information, provide input into proposal development, and take an active role in the pitch meeting Begin to mentor and coach junior team members for success Requirements 3+ years of professional experience, with a good understanding of communications and client service You have an interest in technology and are fascinated by the ways in which it impacts our lives today, and inspired by what it might enable in years to come Ambitious and driven, you enjoy working through complex challenges and problem solving You are accountable for your work and take ownership of assigned tasks Waiting for direction is not your style; you're comfortable volunteering for and trying new tasks As a team member you're proficient in organizing your own workload against priority and importance for the good of the team, and helping other team members to do the same Ability to manage your own time to ensure deadlines are met Client liaison is a skill; you're able to ask questions, listen and synthesize information to identify the critical elements of a task, and understand what constitutes success Proactively offer solutions to problems presented Competency with industry-specific applications such as Cision, Muck Rack, Meltwater, etc. An ability to connect news/trends to clients and an understanding of media landscape Ambitious and driven, you enjoy working through complex challenges and problem solving You know the details are important - whether scheduling a meeting, taking meeting notes or drafting a press release - but you're keen to learn new skills and tools too Strong level of computer literacy and knowledge of applications such as G Suite, Slack, and Microsoft Office, as well as social applications While a college degree is preferred, this is primarily because a degree demonstrates a level of commitment, an aptitude for learning and an appetite for personal development. We appreciate that it rarely tells us the whole story and as a consequence, we welcome applications from non-graduates able to demonstrate an aptitude for the role. Benefits Robust benefits program Unlimited vacation Unlimited sick leave 401k with company match Profit-sharing program Workplace flexibility 6-month paid parental leave Professional learning and development Transit benefits Paid volunteer days Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do. We are committed to creating a diverse, equitable and inclusive environment and strongly encourage you to apply.

Created: 2024-11-24