Analyst, Search Engine Optimization

Job DescriptionWho We Are Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain's New York Business and Los Angeles Business Journal. Together we are building a place of belonging. At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together. Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow. What You'll Do Horizon Media is seeking an experienced SEO Analyst to join our growing digital team. The ideal candidate should be passionate about SEO and marketing technology, have a solid understanding of ever-evolving SEO best practices and technical considerations, as well as knowledge of best practices in content creation & optimization. The role will report to the SEO Manager and support our expanding team through daily implementation & delivery of SEO strategy to existing and new clients. Technical Consultation/Implementation Support/Client Deliverables: 70%Reporting: 15%Evangelism/Education: 10%Assistance with New Business: 5%The SEO Analyst is the core of our team's ability to implement and is responsible for the delivery of all strategic pieces of our clients' organic search programs. Specific duties will include (but are not limited to): Day-to-day SEO tactical execution across multiple clientsWork in conjunction with predefined SEO campaign objectivesProvide regular client reports and client deliverablesPerform client work outlined in coordination with other media teamsWho You Are An independent worker with strong time management and organizational skillsNimble and flexible to succeed in a fast-paced environment with ability to juggle multiple projects across a portfolio of accountsSelf-starter, proactive and capable of independent problem solving with foresight and the ability to develop creative solutionsA left and right brain thinker - a data powered strategistDetail oriented with commitment to follow throughAble to hit deadlines & provide deliverables across several clients at a timeA strong team player, willing to roll up your sleevesAn advocate for positive change in Diversity, Equity & InclusionPreferred Skills & Experience 1-3 years' work experience in an SEO-heavy environment and/or specifically with SEOIn-depth knowledge of all aspects of SEOIn-depth knowledge of Google Analytics and Microsoft Office ApplicationsFamiliarity/experience with Screaming Frog, MOZ, SEMRush, Brightedge, Conductor, or other industry toolsA thorough understanding of key search engine ranking factorsAbility to conduct relevant keyword research and make recommendationsA thorough understanding of and the ability to conduct on-site optimizationProven ability to deliver within requirements of strategic SEO campaignsWorking knowledge of HTML, PHP, Javascript, and/or CSS a huge plusExperience with local listings management (LLM) and local SEO a plusCertificates, Licenses and Registrations Brightedge Certification is a big plus.Google Analytics Certification is helpful.Physical Activity and Work Environment N/A #LI-TH1#LI-HYBRIDThe statements herein are intended to describe the general nature and level of work being performed by employees and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer. Horizon Media is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.Salary Range$62,400.00 - $70,000.00A successful applicant's actual base salary may vary based upon, but not limited to, skill sets, experience and training, licensure/certifications, and equity. As an organization, we take an aptitude and competency-based hiring approach. We provide a competitive total rewards package including a discretionary bonus and a variety of benefits including health insurance coverage, life and disability insurance, retirement savings plans, company paid holidays and unlimited paid time off (PTO), mental health and wellness resources, pet insurance, childcare resources, identity theft insurance, fertility assistance programs, and fitness reimbursement.

Created: 2024-11-19