Analyst, Consumer Insights, NBC News

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation. Here you can be your authentic self. As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world. The NBC News Consumer Insights team looks to advance the understanding of the attitudes and motivations of our audiences. The Consumer Insights team uses quantitative research (surveys) and qualitative methods (focus groups, online communities, content analysis) to understand audience connection points with NBC News brands like TODAY, Nightly News, Meet the Press, Dateline and NBC News NOW. Our research informs editorial, marketing, product and ad sales efforts across linear and digital platforms. Responsibilities: Work with the Director of Consumer Insights to support the NBC News editorial and marketing teams with program testing, brand trackers, promo testing and brand studies. Assist with custom primary research projects from start to finish, including research design, writing surveys, analyzing results and writing reports and presentations. Help program and proof surveys using various online platforms. Assist with analysing research data to develop strategic insights and in preparing reports for internal clients. Help review and synthesize existing secondary research studies on the news landscape to help internal clients stay on top of consumer trends. Identify and pull video clips as needed for research projects. Assist team with coordinating and planning research presentations. Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week. This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $62,000-$80,000.  A BA/BS preferably in communications, psychology, sociology or another social science or relevant work experience 1+ years of experience in an analyst position Knowledge of quantitative research methods (survey design, analysis and statistics) Solid deductive thinker with the ability to synthesize key insights from multiple sources Excellent verbal and written communication skills Proficient with Excel and PowerPoint Desired Competencies: Demonstrated enthusiasm for consumer insights research Interest in both quantitative and qualitative research Highly organized and able to prioritize and execute on multiple projects Ability to work as part of a team and under tight deadlines Proactive problem solver As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.  If you are a qualified individual with a disability or a disabled veteran, you have the right to request a reasonable accommodation if you are unable or limited in your ability to use or access as a result of your disability. You can request reasonable accommodations by emailing .

Created: 2024-11-15