Sr Manager, Peer-to-Peer Marketing - Jemperli

Reference #: Site Name: USA - Pennsylvania - Philadelphia, USA - Massachusetts - Waltham, USA - North Carolina - Durham Posted Date: Nov 5 2024 Cancer continues to be a core area of intensive focus at GSK, and while much progress has been made in the past few years, more can be done to redefine expectations in cancer care. As we look to redefine expectations in cancer care, we need experienced, entrepreneurial-minded individuals to help on this journey. Being part of Oncology at GSK is being part of something special. The focus of the organization couldn't be clearer - we are fueled by a personal passion to give our customers and our patients MORE. More of ourselves, more to fight for, and more moments that matter! Are you an experienced marketer looking to be part of an innovative, dynamic, and growing organization? GSK's US Oncology Jemperli brand Team is looking for a Sr. Manager, Peer-to-Peer Marketing. As the Sr Manager, Peer-to-Peer (P2P) Marketing, you will focus on operational execution of speaker programs and other peer-to-peer opportunities aligned to strategy set by HCP Lead. This role reports directly to the Director HCP Lead. Key responsibilities include some of the following: Ensure comprehensive approach to identification and monitoring of key thought leaders and strategic accounts and ensure appropriate commercial resources coordinated and deployed. Accountable for speaker's bureau strategy & execution and develop peer to peer programs (GPO & Third Party) Develop and implement an integrated National commercial advisory board plans to inform brand strategies. Develop congress plans, including commercial booth panels and materials, as well as pre and post launch congress media Work closely with Thought Leader Liaison team to identify key external experts Possess strong leadership, scientific and business acumen and ability to manage multiple priorities, timelines and ensure compliance to all GSK policies. Partner with brand(s) in overlapping customer base to optimize outreach and programming efforts, e.g., dual brand deck and programs Why You? Basic Qualifications: Bachelor's Degree 3+ years' experience in the pharmaceutical industry, specifically within marketing and/or sales 50% domestic travel to congress, professional meetings, and advisory boards. Preferred Qualifications: Hematology/Oncology Experience Philadelphia FMC-based primary, with Durham and Waltham as secondary sites. Demonstrated ability to apply regional data and analyses to drive high impact business decisions. Strong verbal and written communication/ presentation skills Ability to work effectively across a matrix environment and influence without formal authority. Experience working with and managing external agencies, vendors and consultants in support of marketing plans and field team needs. Demonstrated experience in strategy development and execution. #LI-GSK Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees. Why GSK? Uniting science, technology and talent to get ahead of disease together. GSK is a global biopharma company with a special purpose - to unite science, technology and talent to get ahead of disease together - so we can positively impact the health of billions of people and deliver stronger, more sustainable shareholder returns - as an organisation where people can thrive. We prevent and treat disease with vaccines, specialty and general medicines. We focus on the science of the immune system and the use of new platform and data technologies, investing in four core therapeutic areas (infectious diseases, HIV, respiratory/ immunology and oncology). Our success absolutely depends on our people. While getting ahead of disease together is about our ambition for patients and shareholders, it's also about making GSK a place where people can thrive. We want GSK to be a place where people feel inspired, encou aged and challenged to be the best they can be. A place where they can be themselves - feeling welcome, valued, and included. Where they can keep growing and look after their wellbeing. So, if you share our ambition, join us at this exciting moment in our journey to get Ahead Together. If you require an accommodation or other assistance to apply for a job at GSK, please contact the GSK Service Centre at (US Toll Free) or +(outside US). 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Created: 2024-11-10