Associate Director, Commerce - Retail Media Networks

Associate Director, Commerce - Retail Media Networks Location: United States, , Agency: Kinesso Performance Marketing - United States Ref#: 12682 Job Function: Investment Type of Contract: Regular Business Overview KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn . Position Summary We are seeking an Associate Director of Retail Media Networks (RMN) to support the expansion of our capabilities in creating, managing, and scaling RMNs on behalf of our clients. As a motivated professional with expertise in e-commerce, retail, and data, you will contribute to harnessing the potential of retail media networks. You will assist in translating client needs into business solutions that meet their objectives and resonate with end-consumers. Your role will involve supporting the VP in building and overseeing our RMN management capabilities. This position offers an excellent opportunity to learn on the job and grow within a high-performing team. Responsibilities Strategic Support: Assist in developing a thorough understanding of key retail ecosystems and contribute to crafting effective go-to-market strategies to drive business growth. Partnership Management: Support the building and management of partnerships to establish a robust network of offerings for KINESSO, enhancing the company's reach and service quality. Sales Strategy Contribution: Help drive the RMN sales strategy to engage and inspire prospective clients and agency partners. Team Collaboration: Work closely with team members to promote a collaborative, innovative, and accountable work culture. Client Engagement: Collaborate with clients to understand their business objectives and ensure alignment with strategic needs. Operational Coordination: Assist in operationalizing retail media network processes by coordinating with internal teams. Training Development: Collaborate across departments to contribute to the creation of training programs for sales and marketing teams focused on RMN. Market Analysis: Monitor industry trends, consumer behavior, and competitive activities to identify new opportunities for growth and improvement. Required Skills & Experience Retail Media Expertise: Minimum of 2 years of experience in retail media, including inventory forecasting, planning, profit margin analysis, and SKU-level data management. Retail Media Ecosystem Insight: Solid knowledge of the retail media landscape and the impact of various platforms and technologies on monetization strategies. Cross-Functional Collaboration: Proven ability to work across different functional areas to ensure alignment and achieve shared goals. E-commerce Proficiency: Understanding of key retail components, including inventory management and e-commerce marketing strategies. We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community. We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed. We See You at IPG Mediabrands. Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days. We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award. The salary range for this position is posted below. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position, market considerations, budgetary considerations, tenure and standing with the Company (applicable to current employees), as well as the employee's/applicant's skill set, level of experience, and qualifications. Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions. For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email . About IPG Mediabrands IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world's most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn . Salary Range $95,000-$120,000 USD

Created: 2024-11-05