Marketing Manager

Job Summary A Marketing Manager position is available at one of the world's best fragrance and flavor companies. This New York based position is one that offers a collaborative work environment, experience in a fast-paced industry, and a chance to create work for both new and established brands. The position will be located in our corporate headquarters in New York City, and this position will have a hybrid schedule. We are looking for a teammate to be responsible for the marketing strategy of a growing the Fine Fragrance category. The candidate will drive IFF business growth by building differentiating customer value propositions for regional and global customers, tapping into customer growth opportunities. Be recognized as a key strategic business partner by delivering actionable insights and impactful presentations aimed at capturing new business opportunities. Responsibilities: Identified Customer Opportunities & Solutions: Drive white space analysis and identify actionable insights and generate business opportunities with differentiating customer value propositions. Customer presentations/workshops/events: Define and build inspirational and impactful client presentations, organize workshops and inspirational events translating into customer brand implications and/or business opportunities. Customized Value Propositions: Generate new business opportunities by building differentiating value propositions for an IFF product offering targeting a specific customer/brand/region. Marketing Strategy & Implementation: Define and execute marketing strategy for Fine Fragrance categories aligned with account or regional commercial strategy. Drive collaboration with internal creative areas, building strong fragrance story telling, concepts deeply rooted with consumer insights data. Develop an in-depth understanding of category consumer trends and future needs scenarios at a regional level, including gap analysis, competitors and market intelligence. Identify and communicate new inspirational themes for fragrance creation and opportunities and trends. Job Requirements Bachelor's Degree or equivalent experience 5+ years of marketing experience, preferably with knowledge of the Beauty and Fine Fragrance Industry and willing to learn a fast-paced growing category. Data focused curiosity to liase with Consumer Insights partner. Ability to extract insights from Market potentials & size data to generate compelling reports. Market product acumen & branding understanding to articulate value proposition. Strong presentation and writing skills and ability to effectively communicate fragrance product development, concepts and technical projects. Graphic Skills preferred for compelling visual presentations. Knowledge on Project Management understanding to lead projects. Willing to learn Olfactive skills thru proprietary olfactive learning. Proven ability to work independently and on a team, juggle multiple priorities and complete responsibilities in a fast paced, change oriented environment. Proficient in operating Microsoft environment programs (PowerPoint, Word, Excel, Outlook) and interested in developing creative skills to manage other visual softwares and apps. Creativity and Passion for fragrances and consumers with strong interest in product, concept, olfactive development. Preferred Minimum 4-5 years of Fragrance Industry experience in Marketing or internal relevant experience or marketing experience in adjacent industries (preferably FMCG, Flavors, Chemical/Ingredients) or in B2B Marketing. Minimum 3 - 5 years of B2C or Direct to consumer Branding/Marketing knowledge in an international environment. Compensation ($102,000 - $120,000) is based on a variety of factors including but not limited to work experience, skills, certifications, and location. We are a global leader in taste, scent and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability. /careers/workplace-diversity-and-inclusionto learn more. We are a global leader in taste, scent, and nutrition, offering our customers a broader range of natural solutions and accelerating our growth strategy. At IFF, we believe that your uniqueness unleashes our potential. We value the diverse mosaic of the ethnicity, national origin, race, age, sex, or veteran status. We strive for an inclusive workplace that allows each of our colleagues to bring their authentic self to work regardless of their religion, gender identity & expression, sexual orientation, or disability. Visit /careers/workplace-diversity-and-inclusion to learn more

Created: 2024-11-05