Marketing Coordinator

As our Marketing Coordinator, you'll play a critical role by helping the marketing team keep things organized and moving forward across a variety of marketing programs. Marketing Coordinator is responsible for working with other marketing staff to develop unique campaign ideas to market a company's products, services. The ideal candidate duties include supporting advertising campaigns, support day-to-day social media marketing initiatives, campaigns and strategy along with price strategies and targeting the demographic data of Bluu's target audience as well working as part of a team to accomplish tasks by set deadlines and making adjustments throughout marketing campaigns to achieve better engagement from B2B and B2C. Key responsibilities include: Creating content for and the types of messages the audience (Advertising and social media) Assisting trade shows, conferences, and events. Conducting competitor product research and competitive price analysis. Conducting market research to determine a target audience's needs, wants, habits, interests and other and other relevant factors used in creating targeted marketing campaigns. Work directly with designers, social media, YouTube and content to design and implement marketing campaigns and experience using social media platforms for paid advertising. Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.) Assist various email campaigns, including the template designs, calls-to-action, and content used in our email sends. Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies. Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying. Requirements and skills: Proven experience as marketing Coordinator or similar role Thorough understanding of marketing elements (including traditional and digital marketing) and market research methods. Solid computer skills, including MS Office, marketing software (Adobe Creative Suite) and applications (Web analytics, Google Adwords etc.) Well-organized and detail oriented Exceptional communication and writing skills Benefits: Group Health Insurance (Medical, Dental, Vision) Paid Sick, Vacation and Holidays 401K with Matching Gym Reimbursement Employee Referral Bonus Long-Term Employee Recognition Employee Discount Program

Created: 2024-11-05