Marketing Coordinator

MARKETING COORDINATOR Job Type: Full-Time Herzig Engineering is one of the leading companies in our field. We have over 20 years of experience in the Electrical Engineering industry with a specialization in safety and risk mitigation. We are searching for a self-motivated Marketing Coordinator to join our team. If you're excited to be part of a winning team with significant growth opportunity, Herzig Engineering is a great place to expand your career. Working as the Herzig Engineering Marketing Coordinator, you must have outstanding people and organizational skills, and a desire to work in a small business environment. We offer competitive salaries, group health insurance, vision, dental, and a 401(k) with match. RESPONSIBILITIES The core responsibility of the Marketing Coordinator is to execute the key components of the marketing strategy. Operate email marketing & CRM software for email campaigns and response management. Schedule Speaking arrangements and assist with scheduled training and seminars. Help generate and nurture warm leads for the Herzig Engineering sales team. Help develop advertising and public-facing communications, including print, digital, and video. Conceptualize and execute multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels. Coordinate changes to the company website and social media profiles. Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads. Assist in the ordering of promotional items, newsletter generation, SEO, Paid Ads, or needed written content. EDUCATION AND QUALIFICATION REQUIREMENTS Excellent written and verbal communication skills Passion for developing marketing plans and campaigns. Strong task management, multitasking, and decision-making skills Metrics-driven marketing mind with eye for creativity Experience with marketing automation and CRM tools helps. Proficiency with online marketing and social media strategy 1-3 years of experience preferred but not necessarily required.

Created: 2024-11-05