Senior Account Manager - Retail Vertical (Hybrid)

Company Description Job Description How You'll Make an Impact As a Senior Account Manager in the digital media team, you will play a pivotal role in driving client success by developing strategies using Epsilon's Digital Media Solutions that align with client business objectives as well as lead internal teams to successful execution of personalized digital campaigns. You will leverage your deep understanding of consumer behavior, marketing principles, and Epsilon's personalized media capabilities to develop innovative campaign strategies that maximize client ROI and market share. Your ability to partner with Sales to identify opportunities for program optimization and incremental revenue will fuel account growth, and your strategic insights will help shape and expand client roadmaps. You will foster a collaborative cross-functional team environment and guide them and your direct report to deliver exceptional client service and achieve strategic goals, while your focus on operational efficiency and process optimization will ensure seamless campaign execution and scalability. Through your expertise in data analytics, you will monitor program performance, develop mitigation strategies, and provide actionable insights that drive continuous improvement. Your commitment to excellence will not only enhance client satisfaction but also help strengthen Epsilon's position as a market leader in personalized media solutions within the digital media landscape. What You'll Achieve In this role, you will enhance client relationships by consistently delivering programmatic strategies that achieve client business objectives. Your strategic guidance and expertise will lead the cross functional team to the successful execution of client programs that maximize ROI, identify new opportunities for revenue growth, and expand market share. Your efforts in optimizing internal processes and ensuring operational efficiency will result in streamlined campaign execution and increased scalability. Through your focus on insights and performance monitoring, you will provide clients with valuable insights that drive decision-making and program optimization. Ultimately, your contributions will not only drive client satisfaction and retention but also reinforce Epsilon's reputation as a leader in personalized media solutions. As you grow your knowledge, you will be presented with an opportunity to guide and mentor an Account Manager or Specialist. You will drive their personal growth through mentorship, coaching, and fostering a culture of continuous improvement and collaboration. Who You Are You are a results-driven professional with a passion for marketing, client success and strategic media planning and execution. You excel at building strong, lasting client relationships by delivering innovative, data-driven solutions that align with client goals and drive measurable business outcomes. Your ability to think strategically and identify opportunities for growth sets you apart, as does your knack for optimizing campaigns to maximize return on investment and expand market share. As a natural leader, you inspire and develop teams by fostering a culture of collaboration, accountability, and continuous improvement. You are adept at mentoring and coaching team members, helping them grow into their full potential while aligning their efforts with broader organizational goals. You have a keen eye for operational efficiency, always looking for ways to streamline processes and scale efforts effectively. Analytical by nature, you are comfortable working with data to uncover insights, drive performance improvements, and deliver compelling results for clients. Your commitment to excellence and proactive problem-solving skills makes you a critical player in reinforcing Epsilon's position as an industry leader in personalized media solutions. What You'll Bring With You Key Responsibilities: Client Strategy & Relationship Management: Work closely within the digital media team to apply an understanding of client objectives, consumer behavior, marketing principles, and Epsilon products, developing campaign and messaging strategy recommendations. Utilize Epsilon's comprehensive digital media solutions"”encompassing programmatic display, video, OTT/CTV, and streaming audio"”to develop and execute strategies that meet client needs and drive growth. Develop and manage client roadmaps in alignment with quarterly account forecasts, ensuring strategic integration with our digital media offerings. Identify opportunities for program optimization and incremental revenue. Provide strategic insights to support account growth and partner with the Client Development Director to present new opportunities. Reporting & Analytics: Monitor and manage program performance against KPIs, identify risks, and develop mitigation strategies. Create and present comprehensive campaign performance reports to clients. Analyze data to extract actionable insights that optimize program effectiveness. Execution, Process, & Project Management: Partner with cross-functional teams on account and campaign setup to align with strategic goals. Demonstrate expertise in all Epsilon Account Management tools and processes, ensuring effective and timely execution of campaigns. Lead campaign launches and coordinate with cross-functional teams to ensure success. Operational Efficiency: Drive standardization and automation to improve operational efficiency. Apply a global perspective to assess the impact of products and processes across teams. Ensure internal resources are efficiently managed to meet client and company objectives. Promote the adoption of tools, processes, and best practices throughout the team. Management & Leadership: Manage an Account Management Specialist, providing coaching, development, and feedback to support individual's growth. Lead performance management processes and define clear career path for your direct report. Foster a collaborative environment to encourage the respectful exchange of ideas and innovation. Requirements: Bachelor's degree from a four-year college or university preferred. 7+ years of experience in Account Management, preferably in digital marketing or within an interactive agency. Proven experience in media planning, strategy development, and campaign execution. Exceptional client service acumen with strong presentation, communication, and writing skills. Strong proficiency in Excel, Word, and PowerPoint. Excellent multitasking abilities with experience managing multiple projects. A track record of working across teams and departments to achieve goals. Ability to think strategically and quickly adapt to changing circumstances. Qualifications Additional Information Epsilon at Our CORE Epsilon is a global advertising and marketing technology company positioned at the center of Publicis Groupe. Our products accelerate our clients' ability to harness the power of their first-party data to activate campaigns across channels and devices, with an unparalleled ability to prove outcomes. For decades, we've been helping marketers from the world's top brands personalize experiences for millions of people with our cutting-edge technology, solutions and services. Our best-in-class identity gives brands a clear, privacy-safe view of their customers, which they can use across our suite of digital media, retail media, messaging and loyalty solutions. We process 400+ billion consumer actions each day and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Thanks to the work of every employee, Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC. Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work: Act with integrity. We are transparent and have the courage to do the right thing. Work together to win together. We believe collaboration is the catalyst that unlocks our full potential. Innovate with purpose. We shape the market with big ideas that drive big outcomes. Respect all voices. We embrace differences and foster a culture of connection and belonging. Empower with accountability. We trust each other to own and deliver on common goals. Because You Matter As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following: Time to Recharge: Flexible time off (FTO), 14 paid holidays Time to Recover: Paid sick time Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling Epsilon benefits are subject to eligibility requirements and other terms. Epsilon is an Equal Opportunity Employer. Epsilon's policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law. Epsilon also prohibits harassment of applicants and employees based on any of these protected categories. Epsilon will provide accommodations to applicants needing accommodations to complete the application process. Please reach out to LeaveofAbsence@epsilon (LeaveofAbsence@epsiloncom) .com to request an accommodation. #LI-WC1 REF246526L

Created: 2024-11-05