Copywriter II

About the Role We're searching for a versatile copywriter who can help champion the tone and voice through key storytelling experiences across the platform. The ideal candidate has a proven track record of developing, implementing, and delivering enlightening, educational, and inspiring content. We're looking for someone with expertise in brand and content strategy, and who knows how to translate that knowledge into powerful storytelling at every level of engagement with the customer in the ecommerce environment, digital products, and through product marketing. What you'll do Create copy and key messages for emails, on-site materials, advertising, and in-core product flows for major initiatives for the US market Partner with design to quickly create iterative test-and-learn copy Champion and advocate for the tone and voice and our brand guidelines across all initiatives Adhere to brand strategy, guidelines and tone of voice as defined in strategic documents, playbooks, and style guides Gain the needed insight of our buyers and sellers to better service their needs Create and maintain editorial and educational content, email marketing campaigns, articles, landing pages, social media, and other communications Infuse SEO and conversion tactics/strategies into content development Build content in custom content management systems Guide content through approval processes Review performance of content with a view to increasing its effectiveness Plan and attend regular meetings with internal customers and partners Develop, manage, and maintain close relationships with internal customers and Marketing, Brand, Legal departments, and the wider Global Brand Content Studio teams Who you are Diligent & Thorough - Consistent track record in exceptional copywriting, proofreading, and editing skills Brand Aware - Have experience with brand strategy and can ensure our content balances on-brand messaging with on-brand creative/look and feel A Go-Getter - Have ability to work independently and exemplify a degree of tenacity required to proactively find information from SMEs. Comfortable with ambiguity Committed - Perform activities with passion and purpose Likes to Learn - Keep up with the latest digital marketing and ecommerce trends Communicative - Excellent interpersonal skills, both written and verbal Tech-savvy - Experienced with content management systems and email marketing tools Multitasker - Can handle the demands within our content studio and wider organization Organized & Results Oriented - Demonstrated ability to multi-task and set priorities within timelines and high expectations Data Driven - Ability to define success of goals and objectives using data and statistical analysis Educated -Bachelor's degree or equivalent in a field such as Marketing, Communications, Journalism, or a related field Internationally-Minded - Understanding of the cultural difference between countries and how to effectively adapt/localize global communications Experienced - 5+ years of editorial experience in marketing, tech, journalism, product, or other fields Compensation: The pay rate range above is the base hourly pay range that Aditi Consulting reasonably expects to pay someone for this position (compensation may vary outside of this range depending on several factors, including but not limited to, a candidate's qualifications, skills, competencies, experience, location and end client requirements). Benefits and Ancillaries: Medical, dental, vision, PTO benefits and ancillaries may be available for eligible Aditi Consulting employees and vary based on the plan options selected by the employee. Aditi Consulting LLC uses AI technology to engage candidates during the sourcing process. AI technology is used to gather data only and does not replace human-based decision making in employment decisions. #AditiConsulting

Created: 2024-11-05