Sr. Channel Development Manager, Amazon AdTech

Description Amazon Advertising is dedicated to driving measurable outcomes for brand advertisers and agencies, authors, and entrepreneurs. Our full funnel ad solutions"” including search, display, video "” coupled with our AdTech Suite - Amazon DSP, Amazon Marketing Cloud (AMC), Ads Console, and an API Suite - allow our customers to leverage Amazon's unique media, audience, and e-commerce assets to drive meaningful results for their business. Amazon Advertising is relentlessly focused on expanding and improving its partner ecosystem to provide world class service and solutions to advertisers. If you're interested in joining a rapidly growing business, working to build the strategy, tools, and mechanisms that empower partners to scale AdTech to advertisers, you've come to the right place. As the Sr. Channel Development Manager you will own the mechanisms and strategies that enable Amazon's Resale Partners to sell and service Amazon Advertising's ad solutions and technologies to advertisers and agencies. You will be responsible the business side of Amazon Ads Resale program, driving resale revenue and acquisition goals in partnership with Amazon Ad's Sales team and Partner managers. You will work directly with leaders in Amazon Ad's Sales teams to drive advertisers and agencies to Resellers to support adoption and growth of ADSP and Amazon's AdTech Suite. You will work directly with our Resale Partners and Amazon's Partner Managers to identify requirements and tools to grow new business, while ensuring our Resellers maintain quality service levels across our AdTech Suite. You must be comfortable working with a broad set of internal stakeholders, including Product, Finance, Legal, and Sales Operations to surface requirements to develop roadmaps and solutions to develop a robust and healthy partner ecosystem. You will use data to understand the health and performance of our resale business and be comfortable presenting content to both internal and external audiences. You are naturally curious and driven to unlock new opportunities to accelerate channel partner revenue and growth, identify needs and opportunities to expand the services resellers provide advertisers, acquire new advertiser logos, and diversify our revenue streams. You are knowledgeable of the AdTech/MarTech ecosystem, understand media and programmatic advertising, and are an experienced sales/partner relationship manager. AdTech Resale is a key initiative experiencing rapid growth and provides opportunity to interface often with Amazon executive leadership and the C-Suite of Amazon's Partners. You will be key member of the AdTech Channel Development team - a Business Development & Strategy team tasked with multiple strategic, early-stage initiatives to drive scale and new revenue streams for Amazon AdTech Suite. Key job responsibilities Drive Amazon Ads revenue growth by working with Amazon Ad Sales and Partner teams to funnel new advertisers & agencies to AdTech Resale partners Engage the C-Suite and executive teams of AdTech Resellers, ensuring their feedback and needs are communicated to internal stakeholder teams to influence the product roadmap and support requirements Manage and scale the AdTech Resale program globally in partnership with Amazon DSP Product, Amazon Advertising Partner Network teams, Marketing, and Finance. Standardize and optimize resale commercial models, incentives, and business operations to improve the management and growth of AdTech Resellers. Analyze program performance and customer satisfaction data to identify opportunities for growth, and develop strategies to increase new acquisition, customer retention, and revenue expansion Own and drive internal and external business reviews with executive leadership to advocate and drive program needs. A day in the life 9:00 AM - Start the day with a review of the latest ADSP Resale program performance metrics and KPIs. Analyze the data to identify any trends or issues that need immediate attention. 10:00 AM - Hop on a call with the ADSP Product team to discuss the roadmap for new resale-enabling features. 11:30 AM - Meet with the ADSP Sales leadership team to discuss the go-to-market strategy to drive advertisers & agencies to channel partners. 12:30 PM - Break for lunch, catch-up with colleagues, play a game of table tennis, and recharge. 2:00 PM - Conduct a quarterly business review with one of the top-performing ADSP Resale partners. Discuss their growth, challenges, and opportunities, and jointly develop action plans to drive further success. 3:30 PM - Attend a cross-functional meeting with the ADSP Service, Support, and Operations teams. Discuss ways to improve the overall support experience. 4:00 PM - Recap the day's activities and respond to any needed communications. Spend some focused time on key work or blue sky thinking. 5:30 PM - Head home, listening to your favorite band or podcast on Amazon Music :) Basic Qualifications Bachelor's degree 6+ years of professional or military experience B2B sales, business development, program management or partner management experience within AdTech and/or MarTech Preferred Qualifications Experience interpreting data and making business recommendations Experience developing strategies that influence leadership decisions at the organizational level Experience managing programs across cross functional teams, building processes and coordinating release schedules 7+ years of experience managing channel/partnerships programs, preferably within a fortune 500 AdTech/Martech company (Google, Meta, Adobe, Salesforce, Trade Desk, etc) or within a preferred Channel Partner Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees, supervisors, and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees, supervisors, and staff to ensure exceptional customer service; and follow all federal, state, and local laws and Company policies. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness and professionalism, and safeguard business operations and the Company's reputation. Pursuant to the Los Angeles County Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records. Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $133,200/year in our lowest geographic market up to $220,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.

Created: 2024-11-05