Writer/Editor/Producer

Overview: AARP is the nations largest nonprofit, nonpartisan organization dedicated to empowering people 50 and older to choose how they live as they age. With a nationwide presence, AARP strengthens communities and advocates for what matters most to the more than 100 million Americans 50-plus and their families: health security, financial stability and personal fulfillment. AARP also produces the nations largest circulation publications: AARP The Magazine and AARP Bulletin. AARPs Integrated Communications and Marketing (ICM) Group includes Membership, Content and Editorial, Customer Experience, External Relations, Brand Strategy and Strategic Communications. Across paid, earned, shared and owned channels, ICM manages AARPs reputation, drives engagement and member growth, and showcases AARPs mission and value through one, integrated voice. The Writer/ Editor/Producer develops and implements written content for digital platforms. Partners with both internal and external teams on content production and publication. Ensures format and quality of materials for dissemination are consistent with established publishing policies. Collaborates with other AARP departments to help promote key association programs, advocacy campaigns and other priorities. Demonstrates an ability to report, research, and write about complex subjects in effective and innovative ways and in accordance with established procedures and style. Uses available tools and resources to develop content ideas and optimize content based on digital publishing best practices. Responsibilities: Works with other team members, including writers, editors, project managers, subject-matter experts, marketing and outreach directors, and senior executives to create and deliver timely, high quality, and relevant content for digital, print and other platforms. Employs digital analytics tools and resources to identify topics of interest to a 50+ audience and to evaluate the performance of content after publication. Writes and edits content for internal and external audiences and ensures that all content is consistent in voice, tone, and style, and that messaging is customized and aligned for the intended audience. Enters content into content/publishing management systems or other tracking tools, monitoring workflow, and collaborating with production staff to ensure published content is accurate and high-quality. Partners with team members to identify success stories. Contributes ideas and content for content and storytelling plans. Identifies and shares opportunities for public and media relations and thought leadership initiatives. Recommends process improvements related to content development, editing, and delivery of publications/written materials. May be responsible for assigning and editing content from internal and external contributors, cultivating a network of qualified contributors, and generating contracts, as needed, for external contributors. Qualifications: Bachelor's degree in Journalism, English, Communications, or a related major. 5+ years of journalism or related publishing experience. Strong writing and editing skills and a proven track record creating journalism of the highest standards required in multiple formats and platforms, including digital. Demonstrated knowledge in topics of interest to a 50+ audience, including but not limited to health, entertainment, travel, retirement, food, fitness, fashion, or lifestyle. Preferred: Demonstrated knowledge of current publishing best practices in print and online formats. Experience assigning and editing content from external and internal contributors; cultivating a network of qualified contributors. Experience employing digital analytics tools and resources to identify topics of interest to a 50+ audience and to evaluate the performance of content after publication. Experience entering content into content publishing/management systems, monitoring workflow, and collaborating with production staff to ensure published content is accurate, appealing, and adheres to publishing best practice. AARP will not sponsor an employment visa for this position at this time. Additional Requirements Regular and reliable job attendance Exhibit respect and understanding of others to maintain professional relationships Independent judgement in evaluation options to make sound decisions In office/open office environment with the ability to work effectively surrounded by moderate noise Flexible Work Arrangement (FWA) AARP observes Mondays and Fridays as telecommuting workdays, except for essential functions. Remote work and telecommuting can only be done within the United States and its territories. Compensation and Benefits AARP offers a competitive compensation and benefits package including a 401(k); 100% company-funded pension plan; health, dental, and vision plans; life insurance; paid time off to include company and individual holidays, vacation, sick, caregiving, and parental leave; performance-based and peer-based recognition and tuition reimbursement. Equal Employment Opportunity AARP is an equal opportunity employer committed to hiring a diverse workforce and sustaining an inclusive culture. AARP does not discriminate on the basis of race, ethnicity, religion, sex, color, national origin, age, sexual orientation, gender identity or expression, mental or physical disability, genetic information, veteran status, or on any other basis prohibited by applicable law.

Created: 2024-11-05