Brand Manager

About the Role: As Kalmbach Feeds experiences rapid growth, we are seeking a dynamic Brand Manager who thrives in an energetic, collaborative environment. This role offers the unique opportunity to drive brand strategy and execution while working alongside a passionate, high-performing team. The successful candidate will be instrumental in shaping the direction of our brands and spearheading initiatives that expand our market presence and deepen customer connections. As the Brand Manager, you will partner closely with departments across the organization, including Nutrition, Sales, Purchasing, and Production, to craft and execute brand strategies that align with our goals. This is an ideal role for a creative, strategic thinker who is eager to make a tangible impact in a fast-paced, growth-oriented company. Primary Responsibilities: Develop and implement brand positioning strategies that drive growth and customer engagement. Lead communication strategies, including advertising, content development, and promotional campaigns. Champion product line expansion and oversee innovative packaging initiatives. Monitor and analyze key metrics and campaign performance, ensuring adaptability to optimize results and meet KPIs. Collaborate with cross-functional teams to foster innovation and deliver brand initiatives on time and within scope. The Right Candidate: A minimum of 5-7 years of successful brand management experience in a consumer packaged goods (CPG) company. Bachelor's degree in marketing, communications, or a related field; advanced degree or equivalent experience preferred. Strong creative, communication, and presentation skills. Proven experience managing multiple projects in a fast-moving environment. Adept at building relationships and working cross-functionally. Proficiency with tools like Adobe CC, digital marketing platforms, and data analytics software (e.g., Power BI) is a plus. About the Company: Kalmbach Feeds offers the highest quality nutritional products for livestock, poultry, and companion animals. The company was founded in 1963 by Milton and Ruth Kalmbach with a vision to develop the finest products, providing customers with the best possible nutritional value. The Kalmbach family's traditional core values have served as the compass for consistent success for six decades, and the company has become the regional leader within the animal nutrition industry. Kalmbach Feeds enjoys an excellent reputation for quality and integrity within the animal nutrition industry and is comprised of smart self-starters who are driven to serve customers. Our experienced, talented team utilizes cutting-edge technology and proprietary processes to deliver safe, innovative products. Our stringent ingredient testing, computer automated systems, patented technologies, dedicated manufacturing facilities, and in-house nutrition specialists guarantee it. Additional information regarding our exciting company can be found at and Kalmbach Feeds Offers: Medical, Dental, and Vision Benefits with eligibility on date of hire 401(K) (traditional and Roth options) with generous company match 3 Weeks Paid Time Off in first year Company Paid Short Term and Long Term Disability Company Paid Life Insurance Competitive Compensation On Staff Life Coach Medical and Dependent Care Reimbursement Plans Access to Beach Front Company Condo in Fort Myers, FL Kalmbach Feeds is an Equal Opportunity Employer. Each applicant for employment is considered solely based on job qualifications, without regard to race, color, religion, sex, age, disability, national origin, veteran status, or any other classification protected by law. The information contained within your resume and application, including employment history, educational history, and references, are subject to verification. Pre-employment drug screen (hair and urine), physical, and criminal background check required. Only qualified candidates will be contacted.

Created: 2024-11-05