Senior Channel Marketing Manager (Professional Salon)
Kao USA, Inc. - new york city, NY
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The role: The Senior Channel Marketing Manager will create trade marketing strategies that align with our goals and support sales growth. Reporting to our Marketing Director, the manager will lead the design and implementation of commercial plans to improve success within the Direct and InDirect sales channels for Goldwell, KMS and Kerasilk with an omni-channel approach. At Kao, we offer amazing benefits that are available to you on your first day of employment (healthcare, 401(k) plus company match, etc.), 36 total days off (vacation + holidays + sick) and a reasonable salary range of $100,000 - $130,000. What you will do: Develop Kao America's regional l marketing assets for Indirect Distribution ( Omni-Channel ) and Kao Direct market aligned to meet annual sales budget and profit margin. Develop expertise in salon marketing programs by establishing relationships with Kao Sales Leadership, distributor management team and other channel customers (Partner Services, Multi-location salons, Salon Suites). Manage 2 direct reports that will be responsible in Managing Trade Promotions: Building trade promotions, including pricing strategies, promotional campaigns, and merchandising programs to increase sales and enhance brand visibility. Work together with brand team to establish promotional period themes. Activity includes alignment with distributor sales and merchandising teams. Collaborate with the brand team the development and the execution of the Distributor Buyers Guide and the Salon Business Builder. Develop Kao Academy and Education programs for US Salon. Work with SCM, Finance to reduce liability with excess inventory/exposure. What you will need: 4-year college degree or equivalent experience preferred, 7+ years of professional experience CPG/Beauty Experience. 5+ years of Trade/Category Marketing preferred with retailers/distributors. Proficient in Microsoft 365 with a emphasis in Microsoft excel, Salesforce, Adobe. How we work: Having been selected among the Worlds Most Ethical Companies for 18 consecutive years, we are a company with a purpose and strong corporate values. We never compromise on quality and create our products with care for the consumer and the environment. At Kao, each employee can shape their job and their career. We work collaboratively to achieve our common goals, always aiming to deliver the best for our customers. What we offer: A friendly and flexible work environment with great compensation packages, benefits package, ongoing development and the opportunity to enhance your skills and deliver tangible results. At Kao your voice will be heard. Your opinion really counts. We believe that change comes from taking opportunities into your own hands, so we value and reward thinking and new ideas. Hiring Process: Kao embraces the diversity and the individual personalities of its people because we believe it is diversity that makes us strong. This is why we welcome applications from all areas of the global community. Want to learn more: If you feel you are as unique as our products and want to find out why 33,000 people across the globe opted for a career with us please visit our Americas website ( Kao USA is an Equal Opportunity Employer, including disability/vets #LI-HYBRID #LI-BP1
Created: 2024-11-05