Marketing Manager

Job Type Full-time Description Rosie's Place was founded in 1974 as the first women's shelter in the United States. Our mission is to provide a safe and nurturing environment to help poor and homeless women maintain their dignity, seek opportunities and find security in their lives. Over the years, we have become much more than a shelter. We are a multi-service community center that not only provides meals and shelter but also creates answers for thousands of women a year through wide-ranging support, housing and education services. Rosie's Place relies on the generous support of individuals, foundations and corporations and does not accept any city, state or federal funding. The Opportunity: Rosie's Place is seeking a talented and experienced Marketing Manager with a passion for human services to drive marketing initiatives as a member of our Communications team. This new position offers an exciting opportunity to add value to a mission-driven organization by directly supporting our public outreach efforts. The Marketing Manager will be responsible for developing and implementing marketing strategies to promote the mission, programs and fundraising efforts of Rosie's Place's. This role requires a creative and strategic thinker who can effectively engage our target audience and raise awareness about the issues facing poor and homeless women. The Marketing Manager reports directly to the Director of Communications and supervises the Communications Associate. Key Responsibilities: Execute annual marketing and communications strategy established by the Director of Communications to advance the mission of Rosie's Place Create compelling and cohesive marketing materials that expand Rosie' Place's audience and increase awareness of our work Develop and execute fundraising campaigns for but not limited to, International Women's Day, Giving Tuesday and program-specific appeals Oversee assets and manage media partnerships for our annual Funny Women... Serious Business luncheon and Safe & Sound gala Ensure consistency of brand in all of Rosie's Place's promotional materials Liaison with host of organizational partners to ensure brand consistency Create, maintain and order all of Rosie's Place's collateral materials used in both internal and external work Manage all e-commerce including but not limited to the creation, promotion and sale of holiday cards and note cards Secure in-kind donations from local media outlets Secure earned media placements for Rosie's Place Manage all paid advertising for Rosie's Place Write for print and digital pieces both long- and short-form Monitor and analyze the performance of marketing campaigns and adjust strategies as needed Stay current with industry trends and best practices to continuously improve our marketing efforts Oversee and provide guidance, mentorship and professional development to Communications Associate Manage the production of print and digital promotional materials for direct-service programs Foster a collaborative and inclusive work environment that promotes teamwork, innovation and excellence Perform additional tasks as assigned by the Director of Communications Requirements Qualifications: There are innumerable ways to learn, grow, and excel professionally. We know people gain skills through a variety of professional, personal, educational and volunteer experiences. We respect this when we review applications and take a broad look at the experience of each applicant. We want to get to know you and the unique strengths you will bring to the work. This said, we are most likely to be interested in your candidacy if you can demonstrate the majority of the qualifications and experiences listed below: Superb writing and proofreading skills Superior project and time management skills Enthusiastic team player in a fast-paced work environment Excellent interpersonal and relationship-building skills Commitment to social justice and the mission of Rosie's Place Ability to work both independently and collaboratively Bachelor's degree in marketing, communications, or equivalent experience Minimum of 3 to 5 years of professional experience in marketing, preferably in the nonprofit sector At least one year of experience in a supervisory role Bilingual preferred Flexibility and the ability to work effectively in a collaborative and busy department Work Expectations: We are a hands-on team and seek employees who are passionate about our work and service to our community. The Marketing Manager is a full-time, exempt position; the incumbent is expected to work on-site at Rosie's Place during their work week. While the Marketing Manager is eligible for a hybrid work schedule, they must work on-site at Rosie's Place during part of their work week and engage regularly with staff, guests, and volunteers. They are also expected to be flexible with their days on-site to take part in organizational events and other work obligations. This position may require travel between Rosie's Place facilities and community locations. We continue to adapt to safety protocols related to COVID-19 as we understand them, and all employees must follow our safety protocols. Among these protocols, we require all employees to be up to date with their COVID vaccinations. Requests for medical or religious exemptions from the COVID vaccination are considered. Compensation and Benefits: The starting salary range for this position is $75,000-$85,000 commensurate with experience. Rosie's Place offers a robust benefits package, including medical, dental and vision insurance, 401(k)) retirement plan, pension contributions, paid vacation (and your birthday off!) and more. How to Apply: Please submit your resume and cover letter through Rosie's Place's online portal to apply. Commitment to Equity, Diversity, and Inclusion At Rosie's Place, we believe diversity, equity, and inclusion are core components of justice. We commit to acting daily to dismantle injustice to ensure that opportunities and equitable outcomes are available to all members of our community regardless of individual characteristics including race, color, religion, national origin, gender, gender identity, age, sexual orientation or perceived ability. Equal Opportunity Employer We value diversity in our workplace and strongly encourage applications from individuals from all identities and backgrounds. Rosie's Place is an equal opportunity Salary Description $75,000-$85,000

Created: 2024-11-05