Marketing Analytics, Polk Product Manager

About the Role: Grade Level (for internal use): 10 The Role: Marketing Analytics, Polk Product Manager The Team: The Polk Automotive Solutions team creates products that deliver best-in-class automotive intelligence to help marketers connect more effectively with their customers. The core client personas are automotive marketers within automotive brands, automotive retailers, and the media industry servicing them. The Impact: This role leads product strategy, innovation, and development within the Polk Automotive Solutions product suite, driving analytics and measurement innovation. This role is an outspoken champion and subject matter expert in marketing and media analytics and attribution. What's in it for you: Drive solutions and insights that are the cornerstone to every automotive marketer's strategy. Lead the industry with innovative solutions in campaign attribution, solving for challenges like signal loss and cookie deprecation. Create actionable, data-driven signals for automotive marketers, providing the most comprehensive view of return on marketing investment. Develop critical business skills by leading profitability and investment roadmaps, anticipating market needs. Responsibilities: Lead product roadmap for marketing analytics and attribution data, creating actionable insights for automotive marketers seeking to maximize performance of their media and marketing investments. Subject matter expert on Polk Signals marketing analytics data sets and implementation, acting as a thought leader for the brand via conferences, speaking engagements, whitepapers, and social activation. Integrate new data sets and partnerships to strengthen Polk's position as the market leader on automotive insights for marketers. Collaborates with Sales and Marketing on Go-To-Market and promotional "voice of brand". Cultivates product and operational innovation based on emerging market trend, new technologies and best practices. Evaluates competitive and alternative offerings, assessing their strengths, weaknesses, and market position relative to current S&P Global Mobility offerings. Compensation/Benefits Information: (This section is only applicable to US candidates) S&P Global states that the anticipated base salary range for this position is $90,000 to $120,000. Final base salary for this role will be based on the individual's geographic location, as well as experience level, skill set, training, licenses and certifications. In addition to base compensation, this role is eligible for an annual incentive plan. This role is eligible to receive additional S&P Global benefits. For more information on the benefits we provide to our employees, please click here. What We're Looking For: Autonomy & Self-Motivation: Strong ability to independently manage multiple product initiatives across multiple teams within a matrix organization. Demonstrated excellent ability to successfully work with multidisciplinary, geographical dispersed project teams, while meeting deadlines and budgets. Analytics: Demonstrated conceptual and analytical skills to form the basis of well-researched and documented plans and requirements. Problem Solving: Demonstrated strong ability to identify, analyze, evaluate alternatives and formulate responses to resolve to business and customer problems. Decision Making: Quickly analyzes, incorporates, and applies new information and concepts, and can make effective decisions even under pressure. Communication: Demonstrated excellent written communications skills, including ability to conduct presentations for clients, prospects and management. Minimum 5+ years' relevant experience in media, marketing analytics, or CRM. Bachelor's Degree in Business, Economics, Marketing, or related field, or equivalent combination of education and experience in industry/workflow. Right to Work Requirements: This role is limited to persons with indefinite right to work in the United States. Return to Work: Have you taken time out for caring responsibilities and are now looking to return to work? As part of our Return to Work initiative, Restart, we are encouraging enthusiastic and talented returners to apply, and will actively support your return to the workplace. About S&P Global Mobility At S&P Global Mobility, we provide invaluable insights derived from unmatched automotive data, enabling our customers to anticipate change and make decisions with conviction. Our expertise helps them to optimize their businesses, reach the right consumers, and shape the future of mobility. We open the door to automotive innovation, revealing the buying patterns of today and helping customers plan for the emerging technologies of tomorrow. For more information, visit What's In It For You? Our Purpose: Progress is not a self-starter. It requires a catalyst to be set in motion. Information, imagination, people, technology-the right combination can unlock possibility and change the world. Our world is in transition and getting more complex by the day. We push past expected observations and seek out new levels of understanding so that we can help companies, governments and individuals make an impact on tomorrow. At S&P Global we transform data into Essential Intelligence®, pinpointing risks and opening possibilities. We Accelerate Progress. Our People: We're more than 35,000 strong worldwide"”so we're able to understand nuances while having a broad perspective. Our team is driven by curiosity and a shared belief that Essential Intelligence can help build a more prosperous future for us all. From finding new ways to measure sustainability to analyzing energy transition across the supply chain to building workflow solutions that make it easy to tap into insight and apply it. We are changing the way people see things and empowering them to make an impact on the world we live in. We're committed to a more equitable future and to helping our customers find new, sustainable ways of doing business. We're constantly seeking new solutions that have progress in mind. Join us and help create the critical insights that truly make a difference. Our Values: Integrity, Discovery, Partnership At S&P Global, we focus on Powering Global Markets. Throughout our history, the world's leading organizations have relied on us for the Essential Intelligence they need to make confident decisions about the road ahead. We start with a foundation of integrity in all we do, bring a spirit of discovery to our work, and collaborate in close partnership with each other and our customers to achieve shared goals. Benefits: We take care of you, so you can take care of business. We care about our people. That's why we provide everything you"”and your career"”need to thrive at S&P Global. Our benefits include: Health & Wellness: Health care coverage designed for the mind and body. Flexible Downtime: Generous time off helps keep you energized for your time on. Continuous Learning: Access a wealth of resources to grow your career and learn valuable new skills. Invest in Your Future: Secure your financial future through competitive pay, retirement planning, a continuing education program with a company-matched student loan contribution, and financial wellness programs. Family Friendly Perks: It's not just about you. S&P Global has perks for your partners and little ones, too, with some best-in class benefits for families. Beyond the Basics: From retail discounts to referral incentive awards"”small perks can make a big difference. For more information on benefits by country visit: Diversity, Equity, and Inclusion at S&P Global: At S&P Global, we believe diversity fuels creative insights, equity unlocks opportunity, and inclusion drives growth and innovation - Powering Global Markets. Our commitment centers on our global workforce, ensuring that our people are empowered to bring their whole selves to work. It doesn't stop there, we strive to better reflect and serve the communities in which we live and work, and advocate for greater opportunity for all. ----------------------------------------------------------- Equal Opportunity Employer S&P Global is an equal opportunity employer and all qualified candidates will receive consideration for employment without regard to race/ethnicity, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, marital status, military veteran status, unemployment status, or any other status protected by law. Only electronic job submissions will be considered for employment. If you need an accommodation during the application process due to a disability, please send an email to: and your request will be forwarded to the appropriate person. US Candidates Only: The EEO is the Law Poster describes discrimination protections under federal law. Pay Transparency Nondiscrimination Provision - ----------------------------------------------------------- 20 - Professional (EEO-2 Job Categories-United States of America), PDMGDV202.1 - Middle Professional Tier I (EEO Job Group), SWP Priority - Ratings - (Strategic Workforce Planning) Job ID: Posted On: Location: Southfield, Michigan, United States

Created: 2024-11-05