Marketing Cloud Campaign Manager
Red Mountain Weight Loss - scottsdale, AZ
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Red Mountain Weight Loss is on the lookout for an experienced Salesforce Marketing Campaign Manager to lead our digital marketing efforts and help us shape meaningful customer experiences. This hybrid role offers flexibility, with at least two days a week in our North Scottsdale corporate office. You'll be at the forefront of driving campaigns across email, SMS, and web, automating processes, and bringing new ideas to life. In this position, you'll not only manage the full campaign lifecycle but also collaborate closely with our product, creative, and digital teams to ensure seamless messaging across all channels. You'll have the opportunity to build dynamic, personalized content using Salesforce Marketing Cloud, ensuring our messages resonate with the right audiences at the right time. If you're excited by the idea of combining creativity with data-driven strategies, while working in a supportive, innovative environment, this role is for you! What You'll Do: Design, build, and execute targeted digital campaigns using Salesforce Marketing Cloud. Manage campaigns from concept through to deployment, ensuring everything is delivered on time and meets objectives. Collaborate with cross-functional teams to create cohesive, brand-aligned messaging. Build personalized content using AMPscript and manage email assets in Content Builder. Track, analyze, and report on key performance metrics to optimize campaigns. Use Journey Builder to craft customer journeys that nurture leads and improve retention. Ensure data privacy compliance and follow best practices (CAN-SPAM, GDPR, CCPA). Run A/B tests to continually refine messaging and boost engagement. Keep a well-maintained library of creative assets for all digital campaigns. What You'll Bring: Bachelor's degree in Marketing, Communications, or a related field. 5+ years of hands-on digital marketing experience, with a focus on Salesforce Marketing Cloud. Strong project management skills with a knack for juggling multiple campaigns at once. Solid understanding of data privacy regulations and compliance. Proficiency in HTML, CSS, AMPscript, and SQL for email personalization and campaign automation. A love for testing, optimizing, and improving campaigns based on data insights. Please note: We are unable to sponsor visas for this position. Candidates must have authorization to work in the United States without sponsorship. What We Offer: A dynamic and inclusive team environment where your ideas are valued. Comprehensive benefits package (Medical, Dental, Vision, Life Insurance) and a 401k plan with employer contributions. Generous paid time off to relax, recharge, or explore. Discounts on our cutting-edge weight loss programs, cosmetic injectables, and med spa services. Professional development opportunities, including mentoring and training. Pursue Your Passion... With Purpose! If this sounds like the perfect fit for you, we'd love to hear from you.
Created: 2024-11-05