Market Access, National Account Director
Vericel Corporation - cambridge, MA
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Vericel Corporation, a leader in advanced therapies for the sports medicine and severe burn care markets, has an exciting opportunity for a top performing Medical Affairs professional looking to join and contribute to a commercial stage company with an established portfolio of unique advanced cell therapies and specialty biologics. POSITION SUMMARY The Market Access, National Account Director ( Burn Care) is responsible for leading and managing key market access relationships with regional burn and trauma centers as well as payers to ensure favorable access and pricing for our products. DUTIES Develop and implement market access strategies and tactics to support access, adoption and reimbursement with key regional burn and trauma centers as well as payers. Establish access commensurate with value being delivered continually improve access quality to reduce barriers to adoption. Effectively communicate value proposition and educate key centers on product value while displaying comprehensive understanding of therapeutic differentiation, hospital economics, treatment protocols and pharmacy benefit managers (PBMs). Partner with sales team to develop and deploy account specific access plans while collaborating cross functionally with legal, medical affairs, compliance and market access teammates on contract negotiations. Collect facility landscape trends on coverage, utilization management, treatment protocols, economic value and best practices to share with key commercial leaders (sales, marketing, market access). Support both inpatient and outpatient strategies and identify and pull through unconventional access opportunities where applicable . Assist in training field partners on economic value, reimbursement and objection handling and field account-based market access escalations. Build and maintain relationships with key facilities, administrators and KOLs. Other projects and assignments as needed. QUALIFICATIONS, EDUCATION AND EXPERIENCE Bachelor/'s Degree (Advanced Degree in Science, Healthcare or Business Administration preferred). Professional with 5-8 years/' experience in field-based market access in medical device, life sciences, biotech and/or pharmaceutical industries. Strong problem solving and critical thinking skills required. Experience working in burn/wound care preferred, HEOR medical science liaison experience desired though not required. Minimum of 1-3 years working in hospital reimbursement. Minimum of 1-3 years contract negotiations. Strong understanding of medical reimbursement with hospitals (billing, coding, coverage, and payment) and health economics to overcome cost and formulary objections. Experience with DRGs, HEOR, utilization management, treatment protocols, payer engagement required. WORKING CONDITIONS AND PHYSICAL DEMANDS Remote work environment - option to work-from-home. Frequent domestic business travel (35 - 45%), tradeshows, sales meetings, educational programs and customer and partner meetings.
Created: 2024-11-05