Content Marketing Manager

TL;DR Kharon is seeking a full-time Content Marketing Manager, reporting to one of our office hubs in New York, Denver, or Washington D.C. Responsibilities: Develop high-impact content that builds brand awareness, engages customers, and aligns with Kharon's business objectives and emerging trends. Collaborate with internal stakeholders to ensure content reflects audience needs and key industry developments. Use data analytics to shape content plans and measure the effectiveness of content initiatives. Analyze user behavior, campaign performance, and market trends to continuously optimize content strategies. Stay ahead of industry developments, including evolving regulatory and legal requirements, to identify timely content opportunities. Ensure all content is practical, actionable, and aligned with industry best practices. Develop playbooks, case studies, and instructional materials that highlight the value of Kharon's products and support product adoption among risk management and compliance professionals. Collaborate with internal teams and clients to capture and communicate success stories that showcase Kharon's impact. Conduct expert interviews, surveys, and market research to create data-driven reports and insightful narratives on global risks and industry trends. Lead Kharon's SEO strategy by conducting keyword research, optimizing content for search engines, and analyzing performance using tools like Google Analytics, Ahrefs, and SEMrush. Implement on-page SEO best practices, including optimizing headlines, meta descriptions, and internal links. Adapt strategies to align with search engine algorithm changes. Present complex information in webinars, reports, and other forums, ensuring it is accessible and engaging for a diverse audience. Balance technical detail with clear communication to resonate with both expert and non-expert audiences. Qualifications: Bachelor's degree in Marketing, Communications, Business, or a related field. 5+ years of content marketing experience, ideally focused on sanctions compliance, global trade management, or supply chain risk management-or equivalent experience in a compliance or risk management role. Demonstrated success in creating high-quality, data-driven content that drives engagement, web traffic, conversion, or business outcomes. Alternatively, experience in compliance roles using tools like AML, KYC, denied party/restricted party screening, supply chain mapping, or global trade management systems is a plus. Solid understanding and application of SEO principles in content creation. Highly data-driven with experience using analytics tools to guide content strategy and optimize performance. Exceptional writing, editing, and communication skills with the ability to simplify complex topics. Eagerness to innovate beyond traditional content-using data visualizations, video, and more. Familiarity with large language models (LLMs) to assist in rapid content development and iteration. Proven ability to collaborate cross-functionally with product, sales, and customer success teams to align content with business goals. Ability to work independently, managing multiple projects in a fast-paced environment with accountability. Experience conducting interviews and managing surveys is a plus. Kharon is a highly disruptive and incredibly innovative organization that navigates risk at the intersection of global security threats + international commerce. What does that mean? Great question. Operating at the nexus of global security, Kharon is on a mission to revolutionize the current landscape. We take really complex data as it relates to global security and empower our clients to not only understand the risk associated with their potential business relationships but to operationalize that data so that they can make the best and most informed decisions possible. From financial crimes and sanctions to export controls and threat identifications, our tools optimize protection against the types of risks that could otherwise be incredibly dangerous and excessively costly to any business. Serving many of today's leading global financial and multinational institutions, Kharon products are the most powerful in the space with a precision and depth that is absolutely unparalleled. When you look at any major global crisis event, we're providing intelligence that's at the heart of those circumstances. We connect the dots in a way that's meaningful. Now, we're experiencing unprecedented growth. As the world continues to evolve in complexity, so too does the demand for our products. Given the significance of our work and the increasing global reliance on our insights, we are looking for a People Operations Coordinator to join us as we work to shape the way businesses perceive and navigate global risks. As a Content Marketing Manager at Kharon, you will develop high-impact content that builds brand awareness, engages customers, and aligns with business goals. Collaborating with internal teams, you'll ensure our content reflects audience needs and industry trends while staying ahead of regulatory developments. From reports and case studies to instructional playbooks and client success stories, your work will showcase the value of Kharon's solutions and empower risk and compliance professionals. This role requires a data-driven mindset and strategic execution. Using tools like Google Analytics, Ahrefs, and SEMrush, you'll track performance, optimize strategies, and lead SEO efforts to boost search visibility. You will deliver complex topics through accessible webinars, reports, and other formats, balancing technical detail with clear communication. Your ability to align with cross-functional teams and clients will help shape compelling narratives that highlight the impact of Kharon's solutions in the global risk space. To the right person, this will be the perfect kind of challenge. Our mission is compelling, our product is powerful and we're growing at a rate that makes us unstoppable. If you're looking to be surrounded by people who will inspire you to think and challenge you to grow then look no further. Our team is made up of some of the most visionary and uncompromising individuals you will ever encounter. We don't take ourselves seriously but we're serious about the work we do and there is absolutely no slowing us down. To keep that momentum going, we do our very best to make sure that each and every team member is completely taken care of. We're nothing without our people and we strive to offer a package that reflects that. As a Kharon team member, you can expect: Fully sponsored medical, dental, and vision FSA program for both medical and dependent care 401k with matching and immediate vesting + ROTH IRA Paid time off + 11 paid holidays Hybrid + flexible WFH schedules Profit sharing + stock Interested? Please apply by visiting our website and navigating to our careers page! We do our best to respond to each application we receive. Be on the lookout for an email from [email protected]! The base salary range at Kharon is set between $100,000 and $130,000 annually. Please note that this figure does not necessarily include potential bonuses, commissions, benefits, or equity that may be part of the overall compensation package. Kharon is an equal opportunity/affirmative action employer. Kharon is committed to cultivating and maintaining a workplace that is free from harassment and discrimination. All qualified applicants will receive consideration for employment without regard to race, religion, color, national origin, ethnicity, gender, gender identity or expression, sexual orientation or identity, neurodiversity, appearances, age, protected veteran status, or status as a qualified individual with disability. If you are an individual with disabilities who needs accommodation or you are having difficulty using our website to apply for employment, please contact [email protected]

Created: 2024-11-05