Group Product Director, Omnichannel Digital Strategy, ...

Group Product Director, Omnichannel Digital Strategy, US Oncology Franchise - W Description Johnson & Johnson is recruiting a Group Product Director, Omnichannel Digital Strategy, US Oncology Franchise located in Horsham, PA. At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at For more than 130 years, diversity, equity & inclusion (DEI) has been a part of our cultural fabric at Johnson & Johnson and woven into how we do business every day. Rooted in Our Credo, the values of DEI fuel our pursuit to create a healthier, more equitable world. Our diverse workforce and culture of belonging accelerate innovation to solve the worlds most pressing healthcare challenges. We know that the success of our business and our ability to deliver meaningful solutions depends on how well we understand and meet the diverse needs of the communities we serve. Which is why we foster a culture of inclusion and belonging where all perspectives, abilities and experiences are valued and our people can reach their potential. At Johnson & Johnson, we all belong. Role Overview: We are seeking a visionary leader for the role of Group Product Director in our Oncology Omnichannel/Digital Strategy team. In this pivotal position, you will drive the advancement of our omnichannel vision, ensuring alignment with our strategic goals and enhancing engagement with both healthcare professionals and patients. Key Responsibilities: Advance the Omnichannel Vision for Oncology Business Unit Inspire understanding and alignment across Senior Leaders within Commercial, Medical, and enabling functions to deliver full Omnichannel vision across the healthcare ecosystem. Be a positive disrupter and champion new ways of working to persuade constituencies to meet the personal needs of customers/patients. Partner across all brands in the Oncology portfolio to lead insights to drive Omnichannel strategy Serve as a trusted advisor for Sr. Leaders to drive the Omnichannel Vision and strategy Lead delivery of Omnichannel Strategy for Key Audiences Lead a team of internal and external contributors to deliver data driven Omnichannel strategy and tactical plan to achieve business objectives. Use model insights, market research and market knowledge to direct personalized engagement approach in personal and digital channels. Manage Key External Partners to Deliver Omnichannel Plans Own relationship with critical partners required to drive plan performance inclusive of Media Agencies, Creative Agencies, and consultants. Drive program management excellence to deliver timelines and remove barriers. Team Leadership & Development Recruit, develop and mentor a high-performing team with an emphasis on creating integrated strategies Qualifications BA/BS Degree in a related field; MBA or other related graduate degree preferred A minimum of 8 years of experience with at least 4 years of marketing, sales, sales leadership and/or commercial experience A minimum of 3-4 years of digital/omnichannel experience required Prior direct people management experience is required Oncology experience is preferred Familiarity with marketing technologies, cloud solutions, data analytics, or other digital capabilities Understanding or experience in using machine learning models and/or data to direct promotion across CRM and media/digital channels Significant experience in the pharmaceutical industry and demonstrated capabilities in digital customer engagement and the use of innovative ways to transform business models and provide new customer value-producing opportunities Demonstrated knowledge of media planning and execution, as well as measurement Experience leveraging multiple marketing technology tools (e.g., CDP, orchestration engines, CRM, 3rd party engagement platforms) Exhibit a growth mindset and entrepreneurial spirit; Experience leading through large-scale change and transformation, and exceptional communication and leadership skills Ability to mobilize an organization by setting a vision, providing clarity, and translating strategy into successful execution Ability to implement strategic transformation without perfectly outlined roadmap Strong leadership experience, including prior experience leading management level teams; Consistent track record to lead, develop, coach, and engage and inspire high performing and diverse teams Demonstrated understanding of key industry trends and ability to develop strategies to stay ahead of the competition and improve patient outcomes Energy to inspire change; high tolerance for ambiguity and willingness to adapt to change Exceptional organizational skills as well as a track record of finding solutions with minimal direction Travel approximately 25%, dependent upon business needs Johnson & Johnson is an Affirmative Action and Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability. Primary Location NA-US-Pennsylvania-Horsham Organization Janssen Biotech, Inc. (6014) Travel Yes, 25 % of the Time Job Function Digital Marketing Strategy Req ID: W

Created: 2024-11-05