Marketing Coordinator

Job Title: Marketing Coordinator Department: Marketing Reports to: Director of Marketing The Marketing Coordinator is responsible for planning, coordinating, implementing, and monitoring marketing campaigns for Camelback Resort. What's in it for me : Complimentary access to Camelbeach, Camelback, Aquatopia, local amusement parks and more Plus, great friends & family perks. Paid Training to gain skills, knowledge, and experience for professional development. Not to be missed employee events throughout the season. Referral Bonuses - invite your friends to work with you! Competitive wages and advancement opportunities. Interact with people from all over the world! Next day pay, through PayActiv. Tuition Reimbursement* Medical, dental, vision insurance, 401K* Vacation and PTO* *Full-Time status benefits How I can Create Guests for Life: Smile! Focus on safety for yourself and others. Develop and manage internal communications with stakeholders. Distribute marketing reports, PR developments, upcoming media stay announcements, etc. Provide updates and content to external stakeholders (agencies and partnerships) Assist in developing copy and maintaining brand voice. Assist in maintaining website content through CMS platform. Review and respond to guest reviews on Expedia, , etc., Coordinate all promotional campaigns and resort updates with social agency and PR agency. Work with PR agency on all media and influencer stay/site visits. Coordinate trip itineraries and stays. Track analytics for each. Work with Social Agency to maintain social content calendar and TripAdvisor reviews. Maintain 3rd party listings for restaurants, events, and resorts (Visitors Bureau, Visit Pa, OpenTable, etc.) Manages Marketing Calendar and Channel map. Assist in maintaining monthly budgets and inputting invoices. Consistent monitoring marketing industry trends and related amusement park, ski resort, waterpark businesses: researching and evaluating opportunities. Oversee snow report and conditions updates. Maintains promotional materials throughout the resort - inventory/stock, places orders for print/collateral and oversee installation. Is this the job for me: Bachelor's degree in marketing, Advertising, Communications, or related degree; equivalent field experience with proven history and industry recommendations may be considered. Must have social media presence and awareness of trends and staying informed. Experienced Premiere Pro or creating video content. Knowledge of traditional and digital marketing, content marketing, and social media marketing Basic understanding on how to capture engaging images for social media Excellent interpersonal skills for representing organizations in public, during media events and product launches, product demonstrations and while participating at trade shows. Project management experience and time-management skills for juggling numerous time-sensitive projects simultaneously. Being familiar with project management software is also an asset. Ability to pull database lists and write copy for email distribution. Good computer skills for generating reports, viewing marketing metrics, extracting data, and sharing this information with other team members in project updates. A working knowledge of basic computer applications, programs and features is a must with experience in web page development or graphic design being very helpful. Proficient in WordPress, Excel, MS Word, Photoshop, Adobe Creative Suite Photoshop skills preferred. Ski or Snowboard experience preferred. Availability to include weekdays, weekends, evening, and holidays. Ensure the safety and well-being of our guests. Ability to work in a fun, fast-paced environment. Must be able to speak and read the English language, additional languages a plus. This job description is to be considered a general outline of the duties and responsibilities of this position and is subject to changes and revisions by Camelback Resort at any time. Responsibilities are listed as guidelines only and the job is not necessarily limited to these specifications.

Created: 2024-11-05