Global Marketing Manager, Medical & North America

For over 170 years, Leica Microsystems has helped shape the future by developing groundbreaking optical and digital solutions. As a global leader, we're driven by continuous improvement to excite our customers and to create the best work environment for our people. Customer focus, innovation, and teamwork are at the core of our culture and the foundation of our success. Leica Microsystems is one of the market leaders in the fields of microscopy, imaging, and analysis. We reveal the invisible and empower our customers to create a better and healthier world. Together with our customers, we transform scientific discovery. We empower surgeons to take well-informed decisions in life-changing procedures. We enable users to gain insights which help answer key questions concerning development and engineering. All of this is achieved with the combination of cutting-edge microscopes and AI-based image analysis. Want to be part of a company whose products are part of cutting-edge research around the world? Join Leica Microsystems in our commitment for brilliant solutions and insight. Leica Microsystems is one of 10 Life Sciences companies of Danaher. Together, we accelerate the discovery, development and delivery of solutions that safeguard and improve human health. This is a remote role, open to U.S.-based candidates near major airports, ideally near Deerfield, IL. Global Marketing Manager Medical & North America Come join a fantastic team! The Global Marketing Manager for Medical will develop global campaigns and programs and execute regional marketing strategies within North America for the Medical segment. This role involves adapting and implementing global campaigns regionally, managing regional Key Opinion Leader networks, and driving revenue through targeted marketing initiatives. This role requires agility and creativity to address the rapidly changing needs of the medical market. YOUR RESPONSIBILITIES: Contribute to the development of global integrated marketing campaigns for specific workflows / therapeutic areas. Adapt, localize and deploy global marketing strategies to the North America context, leveraging digital and traditional channels ensuring alignment with overall business goals. Implement and monitor regional marketing campaigns, optimizing them based on local market feedback and KPIs. Develop and manage a network of regional key opinion leaders. Coordinate with these experts to generate compelling content and to represent the company at regional online/offline events and congresses. Work closely with the Global and Regional Marketing organizations and interface with regional Sales and Business Excellence teams to ensure close alignment on sales objectives. Minimum Qualifications: Business/Marketing degree or Medical/Biomedical degree with additional business or marketing qualifications desirable. 5+ years of marketing experience, in a commercial setting with a major healthcare manufacturer/provider. Demonstrated experience developing integrated campaigns with measurable results including the execution of content marketing, digital marketing and lead nurturing campaigns that deliver quality leads to sales. Experience working in cross functional, global teams. 1+ years experience in the surgical environment. Microsurgery is a plus. Preferred Qualifications: Experience working in any of these disciplines would be a plus: Neurosurgery, ophthalmology , reconstructive surgery, ENT or Dental Travel Requirement: Ability to travel up to 25% of the time. At Leica Microsystems we believe in designing a better, more sustainable workforce. We recognize the benefits of flexible, remote working arrangements for eligible roles and are committed to providing enriching careers, no matter the work arrangement. This position is eligible for a remote work arrangement in which you can work remotely from your home. Additional information about this remote work arrangement will be provided by your interview team. Explore the flexibility and challenge that working for Leica Microsystems can provide. GET MORE INSIGHT Learn more about what we do and who we are by watching our company video "We Are Leica": Are you interested to discover new opportunities in an innovative, team-oriented environment? Do apply online - we are looking forward to your application! The salary range for this role is up to $120,000 - $140,000. This is the range that we in good faith believe is the range of possible compensation for this role at the time of this posting. We may ultimately pay more or less than the posted range. This range may be modified in the future. This job is also eligible for bonus/incentive pay. We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees. Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole discretion unless and until paid and may be modified at the Company's sole discretion, consistent with the law. Join our winning team today. Together, we'll accelerate the real-life impact of tomorrow's science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life. For more information, visit . Danaher Corporation and all Danaher Companies are committed to equal opportunity regardless of race, color, national origin, religion, sex, age, marital status, disability, veteran status, sexual orientation, gender identity, or other characteristics protected by law. We value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes. The EEO posters are available here ( . We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform crucial job functions, and to receive other benefits and privileges of employment. Please contact us at to request accommodation.

Created: 2024-11-05