Director, Ad Operations
The Guardian - new york city, NY
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Job Description The Guardian is a global news organization that delivers fearless, independent journalism. From breaking news and award-winning investigations, to in-depth coverage of technology, sports, film, culture and lifestyle, the Guardian offers a global view that deepens our audiences' understanding of America and the world. Headquartered in New York City, Guardian US is an entirely digital operation that seeks to engage US readers by combining the Guardian's international coverage with US voices and expertise. Core coverage areas include the climate emergency, economic and racial inequality, digital privacy and much more. Guardian US launched in 2011 and today has bureaus in New York, Washington DC, New Orleans and Los Angeles. The Guardian is an independently owned, mission-driven organization, funded by readers around the globe. It's the talent, energy and commitment our people bring to The Guardian that make us who we are. Across our business we have some of the most creative thinkers in media and beyond: award winning journalists, cutting edge commercial teams, digital talent and more. We are now looking for a Director of Ad Operations . The Director of Ad Operations will be responsible for the direct and PG ad operations of The Guardian US. The ideal candidate has proven experience with ad trafficking, reporting, and creative troubleshooting. The candidate should have extensive experience in GAM and management experience. Department: Revenue Operations Reports to: Vice President, Revenue Operations and Strategy Location: New York, New York Hybrid/Remote/In-Person: Hybrid Terms and conditions: Full-time, Permanent Core responsibilities Implementation and management of US based advertising campaigns to ensure timely and consistent delivery; Understanding campaign-specific KPI's used to shape optimization priorities and tactics; Enter and manage insertion orders within internal sales operations systems Comprehension of complete product portfolio and specs/capabilities associated with each; Expertise in GAM campaign management and inventory management protocols Generate and review weekly advertiser campaign reports to track performance against guarantee; Proactive daily analysis and campaign optimization; Troubleshoot targeting issues, resolve any traffic issues and reconcile discrepancies Troubleshoot ad delivery issues and implement solutions, working closely with planners and account managers to ensure client satisfaction Traffic on all devices, including desktop, iPhone, iPad and android; Test of all ad creative for compliance with site specifications as well as functionality; Verify all targeting and technical integrations for campaigns; Perform the day-to-day ad placement, scheduling and updates for customers, including rich media ad placements Work with the account management on soliciting creative from agencies/clients per established specs; Partner with account management/sales to troubleshoot delivery issues and optimize campaign performance based on client goals Work with account management on monthly billing reconciliation process by ensuring accurate delivery information is updated prior to invoicing Self-manage tasks / schedule for effective and efficient time management Key relationships Sales, Client Services, Finance, UK operations About you Ability to multitask, and work efficiently within a high-paced changing environment Ability to work under tight deadlines Strong organizational and time management skills Strong Excel skills - knows pivot and V look ups Strong written and communication skills= Able to interact comfortably with both clients and other internal departments Expert-level knowledge of Google Ad Manager (GAM) Strong analytical skills with the ability to interpret complex data sets Proficiency with spreadsheet software for modeling and forecasting Experience with programmatic advertising platforms Excellent problem-solving skills and ability to work in ambiguous situations Strong attention to detail and ability to manage multiple projects simultaneously Excellent communication skills, both written and verbal Core skills 5+ years of experience in digital advertising operations, with a proven track record of success in a leadership role. Deep understanding of digital advertising ecosystem, including ad serving technologies, programmatic advertising, ad exchanges, and data management platforms. Specifically, Google Ad Manager. BA/BS preferred Experience working with publishers preferred How to apply We know there are great candidates who might not check all these boxes or who possess important skills we haven't thought of. If that's you, we encourage you to apply and tell us about yourself. All candidates interested in applying should upload a resume and cover letter as one PDF document. Compensation and Benefits Salary: $130,000 - 150,000 with commercial incentive 20 days of vacation leave in addition to 12 company holidays and 2 personal days Unlimited sick time Free Headspace subscription for you and your family members(Headspace is a company that offers evidence-based meditation and mindfulness tools, mental health coaching, therapy, psychiatry, and EAP services) 401(k) Match Subsidized healthcare coverage including medical, vision, and dental Medical and Dependent Flexible Spending Accounts Generous parental leave with 100% pay Long Term and Short Term Disability insurance Life insurance Commuter benefits Work/Life balance: Flexible hybrid schedule Culture & Wellbeing We want everyone to feel like they belong at the Guardian and we champion diversity of thought. You will also have the opportunity to hear unique insight from our journalists in our morning conference, a live discussion on the news story of the day. We offer great tools to help you prioritize your wellbeing including a free Headspace subscription and access to Employee Assistance Programs. Learning & Development We encourage personal and professional growth. Employees have access to a broad range of tools and solutions, and we are happy to support the pursuit of professional qualifications through vocational courses and apprenticeships. Sustainability Our goal is to become an environmentally regenerative company and we have signed up to a sustainability vision and strategy to reach it. Find more information about sustainability at GNM here. Guardian News & Media is an equal employment opportunity employer, and does not discriminate on the basis of race, color, religion, gender, sexual orientation, marital status, age, disability, national origin or citizenship. We value and respect all differences (seen and unseen) in all people at the Guardian. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future.
Created: 2024-11-05