Manager, Marketing

This Opportunity At WSP, we are driven by inspiring the right people to be part of our future-focused business objectives. Our devotion to teamwork helps us build communities and expand our skylines. Anything is within our reach and yours as a WSP employee. Come join us and help shape the future! Our Mid-Atlantic Strategic Growth Team (SGT) is looking for a dynamic Marketing Manager to join the team from our Baltimore, MD office. The following locations will also be considered: Washington, DC; Herndon, VA; Virginia Beach, VA; Philadelphia, PA; Morristown, NJ; Lawrenceville, NJ. The Marketing Manager is a key player in supporting our firm's continued growth by providing business development and marketing services excellence. Our ideal candidate will bring experience in the A/E/C industry, as well as leadership of marketing teams. We are looking for someone that is collaborative, can influence and inspire others, and brings a deep understanding of pursuit leadership, client engagement, and proposal best practices. The right candidate will be an empathetic leader who builds community through positivity and can bring home the win! The Marketing Manager works closely with regional marketing leadership, local business line and regional management to drive successful pursuit, proposal and marketing activities across the region. This position will also provide mentoring, training and proactive problem solving to help guide our team of market-best pursuit and proposal coordinators and managers. Your Impact Develop a world-class team of district marketing professionals through mentoring, training, sharing best practices, and challenging individuals to deliver their best work. Lead and maintain pursuit capture plans, including executing marketing efforts on large, complex pursuits. Work closely with Technical Champions to drive pre-positioning and pursuit readiness efforts, including partnering with national resources to drive WSP's sales approach, providing business intelligence on clients, competitors and WSP. Lead and oversee proposal activities, including leading proposal teams, managing proposal schedules and deadlines, developing proposal outlines, crafting win themes, coaching, and working in partnership with the pursuit champion to monitor the progress of proposals. Collaborate with technical staff and write/review/edit original content for clarity, compliance and key messages. Work with graphic design staff to plan and produce materials ensuring all proposal materials are effectively communicating the strategic vision identified for a given pursuit. Lead pursuit teams during the interview phase, including slide development and organization of rehearsals and coaching. Exercise responsible and ethical decision-making regarding company funds, resources and conduct, and adhere to WSP's Code of Conduct and related policies and procedures. Perform additional responsibilities as required by business needs. Who You Are You are a positive and enthusiastic marketing leader who takes initiative and thrives on collaboration. A critical thinker with a curious mind, you navigate challenges with patience and a proactive approach. Your strong organizational skills and attention to detail ensure that projects are executed flawlessly. As both a team player and a leader, you inspire others while confidently making decisions that drive success. Why You Should Apply WSP's Strategic Growth Team is a national group of collaborative and innovative problem solvers who frequently work across regions to secure the win, leveraging the expertise of the broader organization. As a continually expanding firm, WSP offers ambitious, self-starters an incredible opportunity for career development and growth. Training is an essential component of our culture, making it an excellent environment for the lifelong learner. Furthermore, WSP provides a comprehensive suite of benefits including medical, dental, vision, disability, life, and retirement savings focused on a providing health and financial stability throughout the employee's career. WSP operates a hybrid work environment where employees are encouraged to find work-life balance in many ways, including working in the office 2-3 days per week to build connections, with the option of working remotely the other days. Required Qualifications 7+ years of extensive experience in pursuit development in the A/E/C industry Excellent communicator with strong critical thinking, marketing strategy development, group facilitation, and team building skills Possess a strategic mindset, sound judgment and the ability to develop and manage strategic capture plans Strong leadership skills to build trust and influence others and work with all levels of management Experience leading teams and developing professionals while providing targeted and immediate feedback to facilitate their best work Superior organizational, time management and interpersonal skills Strong personal initiative and problem-solving skills Proficiency in Microsoft Office (Word, PowerPoint, Outlook, Excel and SharePoint), Adobe Creative Suite (InDesign, Illustrator, Acrobat), and other collaboration applications Bachelor's degree in English, marketing, communications, business, journalism, or closely related field Exercise responsible and ethical decision-making regarding company funds, resources and conduct and adhere to WSP's Code of Conduct and related policies and procedures Preferred Qualifications Post graduate education Certification or enhanced credentials in applicable areas Active member of industry associations WSP Benefits: WSP provides a comprehensive suite of benefits focused on a providing health and financial stability throughout the employee's career. These benefits include coverage related to medical, dental, vision, disability, and life; retirement savings; paid sick leave; paid vacation (or other personal time); paid parental leave; and paid time off for purposes of bereavement, voting, and/or attendance at naturalization proceedings. Compensation: Expected Salary (all locations): $86,700 - $154,330 WSP USA is providing the compensation range that the company in good faith believes it might pay and offer for this position, based on the successful applicant's education, experience, knowledge, skills, abilities in addition to internal equity and specific geographic location. WSP USA reserves the right to ultimately pay more or less than the posted range and offer additional benefits and other compensation, depending on circumstances not related to an applicant's sex or other status protected by local, state, and/or federal law. #LI-AB3 About WSP WSP USA is the U.S. operating company of WSP, one of the world's leading engineering and professional services firms. Dedicated to serving local communities, we are engineers, planners, technical experts, strategic advisors and construction management professionals. WSP USA designs lasting solutions in the buildings, transportation, energy, water and environment markets. With more than 15,000 employees in over 300 offices across the U.S., we partner with our clients to help communities prosper. WSP provides a flexible and agile workplace model while meeting client needs. Employees are also afforded a comprehensive suite of benefits including medical, dental, vision, disability, life, and retirement savings focused on providing health and financial stability throughout the employee's career. At WSP, we want to give our employees the challenges they seek to grow their careers and knowledge base. Your daily contributions to your team will be essential in meeting client objectives, goals and challenges. Are you ready to get started? WSP USA (and all of its U.S. companies) is an Equal Opportunity Employer Race/Age/Color/Religion/Sex/Sexual Orientation/Gender Identity/National Origin/Disability or Protected Veteran Status. The selected candidate must be authorized to work in the United States. NOTICE TO THIRD PARTY AGENCIES: WSP does not accept unsolicited resumes from recruiters, employment agencies, or other staffing services. Unsolicited resumes include any resume or hiring document sent to WSP in the absence of a signed Service Agreement where WSP has expressly requested recruitment/staffing services specific to the position at hand. Any unsolicited resumes, including those submitted to hiring managers or other business leaders, will become the property of WSP and WSP will have the right to hire that candidate without reservation - no fee or other compensation will be owed or paid to the recruiter, employment agency, or other staffing service.

Created: 2024-11-05